Nexgen Marketing posted on 12/04/2024 12:00 AM

In the age of digital shopping convenience, brick-and-mortar stores face fierce competition from e-commerce giants. Yet, they hold a distinct advantage that online platforms cannot replicate: the ability to engage all five senses. By leveraging planograms, visual merchandising tools that optimize product placement, retailers can strategically enhance sensory engagement.

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Nexgen Marketing posted on 11/27/2024 12:00 AM

Thanksgiving and Black Friday bring a surge in foot traffic and online shopping, making it essential to have a well-organized and strategic shelving plan. Planograms provide a visual and data-driven framework to drive store sales.

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Nexgen Marketing posted on 11/20/2024 12:00 AM

In today's fast-paced retail environment, efficiency is key. Every minute counts, and every penny matters. One tool that can significantly boost your store's efficiency is a well-executed planogram. These visual merchandising blueprints not only enhance store layouts but also save time and money in the process.

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Nexgen Marketing posted on 11/13/2024 12:00 AM

The Thanksgiving season brings a surge in shoppers seeking everything from food essentials to festive decor. To capture these holiday-driven sales, a strategic store layout is crucial, and planograms are an effective tool to optimize your shelf space and product placement.

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Nexgen Marketing posted on 11/06/2024 12:00 AM

Launching a new product in a retail store is an exciting yet challenging task. To ensure its success, strategic planning are crucial. This is where planograms come into play. Planograms are visual representations of a store's layout, designed to optimize the placement of items on shelves.

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Nexgen Marketing posted on 10/23/2024 12:00 AM

Halloween 2024 is just around the corner, and it is shaping up to be a spooktacular year filled with new and exciting trends. As retailers and businesses prepare for this annual event, it is essential to optimize your store layout and product displays to capitalize on these trends using planograms.

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Nexgen Marketing posted on 10/16/2024 12:00 AM

In today's competitive retail environment, every square foot of space is an asset. To maximize revenue, retailers must optimize the layout and product placement in their stores. By strategically designing store layouts and shelving using planograms retailers can drive sales per square foot.

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Nexgen Marketing posted on 10/09/2024 12:00 AM

Planograms are no longer confined to the aisles of physical stores. In the digital age, they play a crucial role in shaping the future of online grocery shopping. By improving navigation, enhancing product discovery, and leveraging data for continuous improvement, digital planograms are set to revolutionize the way we shop for groceries online.

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Nexgen Marketing posted on 09/18/2024 12:00 AM

Floor plans provide a strategic approach to store design, offering a blueprint for organizing products and guiding customer flow. Nexgen POG’s Floor Plan allows retailers to create, edit, and manage customized layouts, ensuring better product visibility and effective space management.

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Nexgen Marketing posted on 09/04/2024 12:00 AM

Customers today seek more than just products; they crave experiences that resonate with their unique needs and preferences. Retailers are responding to this demand by shifting from a one-size-fits-all approach to a more personalized shopping experience. One of the key tools in this transformation is planograms.

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Nexgen Marketing posted on 08/28/2024 12:00 AM

In retail, every inch of shelf space matters. The strategic placement of products can significantly influence consumer behavior, boost sales, and enhance the overall shopping experience. Planograms can help retailers drive sales and boost profitability.

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Nexgen Marketing posted on 08/14/2024 12:00 AM

Retail analytics empowers store owners to make informed decisions that drive sales and improve customer experiences. Leveraging planogram analytics has become essential for store owners aiming to maximize sales and optimize the shopping experience.

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Nexgen Marketing posted on 08/07/2024 12:00 AM

Attracting foot traffic to your retail store involves more than just having a well-stocked inventory; it requires creating an engaging and inviting shopping experience. One effective way to achieve this is by integrating interactive store features into your planograms.

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Nexgen Marketing posted on 07/31/2024 12:00 AM

In retail, understanding and catering to your customer’s' needs is crucial for driving sales and fostering loyalty. Planograms, which are visual diagrams that dictate the placement of products on shelves, allow retailers to strategically position items at optimal heights based on customer needs.

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Nexgen Marketing posted on 07/24/2024 12:00 AM

In retail, where every detail matters, leveraging color psychology and strategic shelf placement through planograms can significantly impact sales. Utilizing data-driven insights from planograms, retailers can optimize shelf layouts.

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Nexgen Marketing posted on 07/17/2024 12:00 AM

The way products are displayed in your stores can significantly influence customer behavior and sales. One of the most effective strategies in shelf space planning is vertical merchandising.

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Nexgen Marketing posted on 07/10/2024 12:00 AM

In retail, every inch of shelf space matters. Effective shelf management can significantly impact a store's profitability, and this is where planograms come into play. Planograms, or shelf space planning, are schematic drawings or models that detail the placement of products on shelves.

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Nexgen Marketing posted on 07/03/2024 12:00 AM

Shelf planning, also known as planogramming, is a strategic approach used by retailers to optimize the placement of products on shelves to enhance the customer experience, maximize sales, and improve store flow.

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Nexgen Marketing posted on 06/26/2024 12:00 AM

In retail, the strategic arrangement of products can significantly impact the customer experience and sales. Planograms, visual diagrams that depict product placement on shelves, are essential tools for optimizing store layouts. Creating effective planograms can significantly boost your retail store's sales and enhance the overall shopping experience for your customers.

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Nexgen Marketing posted on 06/17/2024 12:00 AM

Successful retailers understand that retail merchandising is never based on intuition. Block template helps users create a planogram as a block template and use it on other planograms seamlessly.

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Nexgen Marketing posted on 06/05/2024 12:00 AM

AI has the potential to revolutionize the shopping experience, enhance operational efficiency, and drive higher sales. Planograms, the visual representations of a store's layout and product placement, play a crucial role in influencing shopping behavior and maximizing sales.

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Nexgen Marketing posted on 05/29/2024 12:00 AM

Dark stores have gained significant attention in recent years as online grocery shopping has surged, pushing retailers to streamline their order fulfillment processes. To optimize the operations of dark stores, many retailers are turning to planograms.

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Nexgen Marketing posted on 05/22/2024 12:00 AM

In retail, the positioning and display of products can make a significant difference in sales and customer satisfaction. By leveraging visual merchandising techniques, planograms optimize in-store merchandising strategies, ensuring that the right products are placed in the right locations to maximize sales and enhance the customer experience.

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Nexgen Marketing posted on 05/15/2024 12:00 AM

Shelf planning is a critical aspect of retail merchandising, ensuring products are strategically positioned to maximize sales and enhance the shopping experience. Planograms offer a solution to these common challenges, empowering retailers to overcome shelf planning obstacles to drive sales.

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Nexgen Marketing posted on 05/08/2024 12:00 AM

In retail, where first impressions matter most and customer loyalty is earned through seamless experiences, consistency is key. From optimizing shelf space to capitalizing on consumer insights, shelf planning software, such as planograms, serve as the cornerstone of a successful retail strategy, ensuring stores stand out in a crowded marketplace and leave an impression on shoppers.

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Nexgen Marketing posted on 04/24/2024 12:00 AM

Expanding your retail business by opening a new store is an exciting prospect, but it requires careful planning and execution to ensure success. Planograms play a vital role in optimizing space, enhancing the shopping experience, and ultimately driving sales.

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Nexgen Marketing posted on 04/17/2024 12:00 AM

Mid-sized stores face unique challenges when it comes to maximizing space and driving sales. With, shelf planning strategies using planograms, these stores can effectively organize their merchandise to enhance visibility, promote cross-selling, and ultimately boost revenue.

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Nexgen Marketing posted on 04/10/2024 12:00 AM

While the digital marketplace presents challenges, it also offers opportunities for brick-and-mortar stores to enhance their presence and attract customers. By strategically leveraging planogram strategies, traditional retailers can enhance their appeal to customers and drive sales.

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Nexgen Marketing posted on 04/03/2024 12:00 AM

In retail merchandising, creativity and innovation are key to capturing customer’s’ attention and driving sales. Pegboard displays, with their design and customizable layout, offer an opportunity for retailers to showcase products in an engaging and visually appealing manner with the help of planograms.

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Nexgen Marketing posted on 03/27/2024 12:00 AM

Gone are the days when simply stocking shelves with products was enough to entice shoppers. Now, retailers must create an environment that not only meets the expectations of the pre-informed shopper but exceeds them. A well-executed planogram can guide shoppers through the store seamlessly, enhance product visibility, and drive sales.

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Nexgen Marketing posted on 03/20/2024 12:00 AM

In retail, market shifts are not just inevitable; they are a constant reality. From changes in consumer behavior to economic fluctuations and technological advancements, retailers face a myriad of challenges that can impact their bottom line. By strategically organizing products using planograms based on factors such as popularity, seasonality, and profitability, retailers can maximize the efficiency of their retail space and enhance the overall shopping experience for customers.

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Nexgen Marketing posted on 03/06/2024 12:00 AM

Captivating displays not only draw customers in, but also enhance their shopping experience. In retail stores, where every inch of space matters, planograms become an important tool to define their success. A well-executed planogram not only maximizes product visibility but also enhances the overall shopping experience for customers.

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Nexgen Marketing posted on 02/28/2024 12:00 AM

A B2B planogram, short for Business-to-Business planogram, is a visual representation of the arrangement of products on shelves or displays within retail spaces. It is a strategic shelf layout designed to maximize visibility, accessibility, and sales of products.

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Nexgen Marketing posted on 02/21/2024 12:00 AM

Planogramming, the art and science of arranging products on retail shelves to optimize sales and customer experience, has undergone a remarkable transformation over the years. What once began as ordinary sketches and manual adjustments has now evolved into sophisticated software solutions powered by advanced algorithms and data analytics.

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Nexgen Marketing posted on 02/14/2024 12:00 AM

In retail, the art and science of visual merchandising have long been key drivers of customer engagement and sales. How products are displayed and organized within a store can influence consumer behavior and perceptions.

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Nexgen Marketing posted on 02/07/2024 12:00 AM

In retail merchandising, planograms serve as the blueprint for organizing products within stores, aiming to enhance the customer experience and boost sales. A critical aspect of creating effective planograms lies in striking the right balance between assortment depth and breadth.

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Nexgen Marketing posted on 01/31/2024 12:00 AM

Winning back lost customers is a top priority for businesses looking to thrive. While various strategies exist to achieve this goal, one often overlooked yet highly effective approach involves optimizing your store using a planogram.

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Nexgen Marketing posted on 01/24/2024 12:00 AM

Creating an environment that resonates with a broad and varied audience is no longer a mere trend but a strategic necessity. In this pursuit, planograms have emerged as an important tool for fostering diversity and inclusivity within category displays.

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Nexgen Marketing posted on 01/17/2024 12:00 AM

Scrambled merchandising, also known as scrambled assortment, refers to a retail strategy where a retailer broadens its inventory by placing items unrelated to its prime product lines. The goal is to create an engaging shopping experience by surprising and enticing customers, encouraging exploration, and boosting sales with the help of planograms.

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Nexgen Marketing posted on 01/10/2024 12:00 AM

In a retail landscape, maximizing the appeal and accessibility of general merchandise is essential for driving sales. Implementing effective planogram strategies can be a game-changer to drive sales.

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Nexgen Marketing posted on 01/03/2024 12:00 AM

As we step into a new year, retailers are presented with a fresh canvas to innovate and elevate their strategies to maximize sales and enhance customer satisfaction. A well-crafted planogram not only enhances the in-store shopping experience but also contributes significantly to boosting sales by strategically placing products for maximum visibility and appeal.

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Nexgen Marketing posted on 12/28/2023 12:00 AM

Christmas is a magical time of the year, and retailers can enhance the joy of the season by creating Christmas-inspired planogram shelf displays that captivate shoppers and make their holiday shopping more delightful. Beyond mere displays, planograms become the architects of a joyful shopping experience during Christmas, turning every visit to the store into a memorable journey.

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Nexgen Marketing posted on 12/20/2023 12:00 AM

The first few seconds of a customer's entry into a store are crucial. This is when first impressions are formed, and planograms play a significant role in shaping these impressions. A well-designed planogram not only catches the customer's eye but also guides them through the store in a logical and aesthetically pleasing manner.

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Nexgen Marketing posted on 12/13/2023 12:00 AM

Creating emotional connections with customers can influence their purchase behavior. That is why physical stores have an advantage over online stores when it comes to connecting with shoppers using sensory strategies. At the forefront of this approach lies the art of planogramming – a visual merchandising technique that strategically organizes and displays products within a retail space.

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Nexgen Marketing posted on 12/06/2023 12:00 AM

Planogram category management takes this a step further by analyzing customer behavior, market trends, and sales data to optimize the arrangement of products within specific categories. The goal is to create an appealing and logical product layout that not only attracts shoppers but also maximizes sales opportunities.

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Nexgen Marketing posted on 11/29/2023 12:00 AM

Small businesses face numerous challenges in maintaining efficient and error-free merchandising operations. Managing merchandising effectively is crucial for success. Planogram services offer small businesses a powerful tool to optimize product placement and minimize merchandising errors.

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Nexgen Marketing posted on 11/22/2023 12:00 AM

As customers weave through the aisles, their journey is connected to the layout and arrangement of products on the shelves. Planograms emerge as a pivotal tool in this aspect, offering a strategic approach to positioning products to enhance aesthetic appeal and sales.

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Nexgen Marketing posted on 11/15/2023 12:00 AM

Optimize shelf space with a well-designed planogram that emphasizes key holiday items, ensuring easy accessibility and encouraging impulse purchases. Enhance your Visual Merchandising planogram by strategically organizing Thanksgiving-themed products to guide customers seamlessly through a festive shopping experienc

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Nexgen Marketing posted on 11/08/2023 12:00 AM

Click-and-collect services have become an integral part of the modern retail business. Planogram ensure products are well-organized, orders are fulfilled accurately, and customers enjoy a smooth and efficient experience.

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Nexgen Marketing posted on 11/01/2023 12:00 AM

Planograms are a potent tool for boosting brand visibility by strategically organizing and presenting products in-store. By optimizing shelf layouts, showcasing key items, and creating visually appealing displays, planograms capture the attention of shoppers, reinforcing brand recognition and increasing the likelihood of product purchases.

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Nexgen Marketing posted on 10/25/2023 12:00 AM

The retail landscape is continually evolving, and as the digital age ushers in new ways to shop, it is crucial for brick-and-mortar stores to find innovative strategies to stay relevant and competitive. Planograms provide a blueprint for store managers and staff, guiding them on how to arrange merchandise to optimize sales, enhance customer experiences, and improve operational efficiency.

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Nexgen Marketing posted on 10/18/2023 12:00 AM

Maintaining franchise brand consistency is one of the most important things to get right to maximize your profitability. Planogram ensures optimizing the layout, placement, and organization of products on store shelves, display racks, and even in-store promotional areas.

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Nexgen Marketing posted on 10/11/2023 12:00 AM

The season of black cats, carved pumpkins, witches, spooky decors, and dark costumes is approaching. To make the most of this spooky season, retailers need to be aware of the latest trends and adopt effective shelf planning ideas with the help of planogram software to drive customer attention.

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Nexgen Marketing posted on 10/04/2023 12:00 AM

As a retailer, you know that first impressions matter in the retail business. Most stores are trying different methods, such as displaying outfits on mannequins or creating seasonal window displays, to promote their products with the help of shelf planning software such as planograms.

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Nexgen Marketing posted on 09/27/2023 12:00 AM

Product selection lies at the heart of successful retailing, and it is through data-driven assortment planning strategies that you can elevate your store's performance. Planograms play a pivotal role in ensuring that your store's shelf layout is optimized for sales and customer satisfaction.

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Nexgen Marketing posted on 09/20/2023 12:00 AM

In retail stores, every square foot and every product is important. Planograms help retailers design product shelves by putting their customer’s needs first, keeping their assortment focused and organized, and staying adaptable to changing market conditions to drive sales.

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Nexgen Marketing posted on 09/13/2023 12:00 AM

The art of retail merchandising goes beyond just stocking shelves with products. Planograms are visual merchandising tools that help retailers plan and execute store shelves effectively. With the help of planograms, retailers can design point of purchase displays to capture the attention of shoppers, promote specific products or brands, and encourage impulse purchases.

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Nexgen Marketing posted on 09/06/2023 12:00 AM

A planogram, often described as "POG," is a visual representation or diagram that outlines the precise placement and arrangement of products on store shelves or displays. Recent studies show that 80% of customers make impulse purchases when products are visually appealing on shelf layouts.

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Nexgen Marketing posted on 08/30/2023 12:00 AM

Maintaining uniform visual merchandising with the help of planograms across retail outlets goes beyond mere aesthetics—it is about conveying your brand's identity and creating a consistent customer experience.

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Nexgen Marketing posted on 08/22/2023 12:00 AM

Every inch of space within a store is planned and curated to create an impactful shopping experience. Negative shelving involves intentionally leaving some shelves partially or completely empty within a retail space. Effective implementation of negative shelving through planograms requires a deep understanding of store layout, product placement, and shopper behavior.

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Nexgen Marketing posted on 08/16/2023 12:00 AM

Retailers used to rely mostly on their instincts to make decisions about shelf planning, inventory management, identifying which items would draw the attention of customers, and promotions. Planogram retail analytics involves the strategic arrangement of products within a retail space to maximize sales and optimize the customer experience.

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Nexgen Marketing posted on 08/09/2023 12:00 AM

Imagine walking into a store that is no longer just a place to shop, but a realm of imagination, a portal to new experiences, and a treasure trove of thematic wonders. Incorporating thematic displays with the help of planogram software into your retail strategy can transform your store into a captivating zone where customers do not just shop but embark on exciting journeys.

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Nexgen Marketing posted on 08/02/2023 12:00 AM

Macro space planning ensures a strategic approach to allocating and arranging products within a store's shelf space. Leveraging planogram software and staying flexible to changing market dynamics further enhances their ability to meet customer demands successfully.

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Nexgen Marketing posted on 07/26/2023 12:00 AM

In the quest for a greener and more sustainable future, businesses across the globe are increasingly adopting eco-friendly practices and strategies. Planograms play a significant role in organizing and displaying products on store shelves, but they can also reduce waste and foster a greener shopping experience.

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Nexgen Marketing posted on 07/19/2023 12:00 AM

When it comes to retail merchandising, product visibility is key to driving sales and attracting customers. Your store shelves play a crucial role in optimizing product visibility and creating an impactful shopping experience. Shelf planning solutions such as planograms can significantly enhance product visibility within a retail environment.

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Nexgen Marketing posted on 07/12/2023 12:00 AM

Seasonality plays a significant role in planning the retail cycle. Planograms ensure that retailers have a merchandise assortment targeted at customer preferences. This significantly increases sales, provides brand distinctiveness, and develops loyalty as customers return year after year.

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Nexgen Marketing posted on 07/05/2023 12:00 AM

Clearance sales are used as a retail strategy to get rid of excess inventory and appeal to price-conscious shoppers. Planograms help retailers to optimize their inventory, improve cash flow, and create space for new merchandise. This ensures retailers balance their inventory level, promotions, shelf space, and price to maintain sales.

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Nexgen Marketing posted on 06/21/2023 12:00 AM

The merchandising displays you use in-store can go a long way towards assisting you in meeting your retail goals. Planogram merchandising displays are designed to strategically arrange products in a retail space to maximize sales and enhance the customer’s shopping experience.

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Nexgen Marketing posted on 06/14/2023 12:00 AM

Understanding why people do not buy is one of the most essential things a retailer can do to boost conversion rates. Planograms can help achieve profitability by enhancing product engagement and effectively featuring new items to maximize in-store sales.

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Nexgen Marketing posted on 06/07/2023 12:00 AM

Shelf layout plays a key role in managing store flow and customer traffic. The placement of products on a shelf with the help of planograms can make shoppers more engaged in shopping and increase store revenue. This improves the in-store experience and your overall sales figures.

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Nexgen Marketing posted on 05/31/2023 12:00 AM

Product categories play a significant role in creating an attractive shopping experience that your shoppers will enjoy. Planogram experts create and design planograms for your stores to give shoppers a realistic vision of where each product category is located and how to make purchases.

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Nexgen Marketing posted on 05/24/2023 12:00 AM

Creating a visually striking and memorable in-store experience can help customers choose the right item and improve the shopping experience. Designing planograms for appliance and furniture involves the strategic placement of products to optimize sales and enhance the overall shopping experience.

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Nexgen Marketing posted on 05/17/2023 12:00 AM

Backorders in retail stores refer to the situation where a product is currently out-of-stock or unavailable and the store orders it. Planograms are an effective tool for retailers to manage backorder issues. By optimizing shelf space, prioritizing in-stock items, identifying inventory gaps, and streamlining the ordering process, retailers can ensure that they are meeting customer demands and maximizing sales opportunities.

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Nexgen Marketing posted on 04/19/2023 12:00 AM

In most retail stores, shelf positioning is considered a crucial process to drive sales. When implementing product placement or planning a strategic store layout, retailers must ensure planogram compliance to maximize sales and improve store performance.

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Nexgen Marketing posted on 04/12/2023 12:00 AM

Dollar stores have become increasingly popular over the years and are now a fixture in many communities, offering affordable options to people who may not have access to more expensive stores. Planograms create an organized and optimized store layout, boosts sales and improves the customer experience.

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Nexgen Marketing posted on 04/05/2023 12:00 AM

Merchandising products in drugstores using planograms can help optimize store layout and increase sales. Planograms help drugstore place products accurately on shelves. This helps retailers determine how to arrange products in a category by subcategory, and then each SKU within the allotted shelf space.

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Nexgen Marketing posted on 03/29/2023 12:00 AM

Finding ways to encourage customers to increase their retail spending goes a long way towards help you meet sales goals. Planograms are an effective tool for retailers to increase the chances of in-store spending by strategically placing products on shelves and creating a more organized store layout, which enhances the customer shopping experience.

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Nexgen Marketing posted on 03/22/2023 12:00 AM

Reading a planogram is a crucial step towards retail optimization in order to reap its full benefits. Planograms are important merchandising tools for communicating shelf plans. This will indicate the optimal location of every SKU in the store.

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Nexgen Marketing posted on 03/15/2023 12:00 AM

Retail design has always been an essential part of retail store strategy. Planograms help retailers to set themselves apart from their competitors through shelf planning, product placement, or in-store design.

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Nexgen Marketing posted on 03/08/2023 12:00 AM

Most people use soft drinks for refreshment purposes. When it comes to soft drink merchandising, creating an eye-catching display with the help of visual merchandising planograms can attract shopper’s attention and encourage them to make a purchase.

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Nexgen Marketing posted on 03/01/2023 12:00 AM

Visual representation of store shelves with the help of planograms help retailers optimize the shelf space used by each product to maximize sales. This helps retailers provide well-organized, category-wise products to customers and satisfy their shopping needs.

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Nexgen Marketing posted on 02/22/2023 12:00 AM

Retailers across the world use visual merchandising solutions like planograms to plan the placement of items on retail shelves and keep the stores efficient. You can entice shoppers with proper shelf planning using planograms by rightly placing products on store shelves.

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Nexgen Marketing posted on 02/15/2023 12:00 AM

Planograms let you plan the placement of items on your retail shelf to maximize sales and customer satisfaction. It helps retailers create a visual representation of an ideal store layout to boost sales. This makes customers stay in stores for longer periods, increasing the likelihood of driving sales.

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Nexgen Marketing posted on 02/08/2023 12:00 AM

Most franchisors face the challenge of aligning their store layout design, shelf planning, and category management with the goals of their franchisees, who may be located half a globe away. Planograms will help you deliver creatively enticing in-store experiences to shoppers by designing and executing the right product displays.

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Nexgen Marketing posted on 02/01/2023 12:00 AM

Upselling will help offer your shoppers a more valuable and higher-priced version of the products they are looking for. Retailers can visually showcase customers the best models with the aid of visual merchandising planograms. Retailers can boost sales and revenue by carefully arranging products on planograms in a way that encourages shoppers to purchase multiple items at once.

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Nexgen Marketing posted on 01/25/2023 12:00 AM

In today’s retail, nearly 60% of customers expect shops to give experiences than just merchandise. Experiential retail is a marketing strategy where brick-and-mortar stores offer memorable shopping experiences beyond browsing or purchasing items. Such stores actively engage customers and entice them to visit the store by offering perks like in-store services or events or advanced visual merchandising solutions.

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Nexgen Marketing posted on 01/20/2023 12:00 AM

Inventory replenishment demands a great degree of multitasking, a lot of accuracy, and exceptional timing. Planograms are crucial for giving you a fine-grained, micro-level perspective on your category. Use sales and space data to balance out your days of supply across all categories in your store when creating any type of planogram. By doing that, you may manage your stock more effectively and reduce the frequency of shelf replenishment.

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Nexgen Marketing posted on 01/18/2023 12:00 AM

Most retailers share the goal of driving more customer traffic and continuing to bring customers back to their stores. Planograms assist retailers in effectively planning and executing store shelves. This aids retailers in achieving optimal product assortment, the right product selection, and accurate stock estimation for the shelves.

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Nexgen Marketing posted on 01/11/2023 12:00 AM

Merchandising is one of the fundamentals of sales success. And, when it comes to fashion retail, there is no exception. As a retailer, you must consider how each element influences a shopper’s decision to make a purchase. help retailers in designing and executing product displays to drive shopper’s attention and significantly increase sales. This will also determine your customer’s first impression when they see or explore your store.

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Nexgen Marketing posted on 01/04/2023 12:00 AM

A successful retail store depends on more than just a marketing plan or a product range to draw customers. Planograms will help you present products accurately by giving them the right facings and space they need to perform well on shelves. This helps retailers boost their sales and improves store performance.

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Nexgen Marketing posted on 12/20/2022 12:00 AM

Effective category management processes rely on various retail industry tools and resources. Professionals must be aware of what is going on in the store. As a result, they require reliable, real-time retail data on their product categories. A planogram is one such tool that assist retailers in this regard.

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Nexgen Marketing posted on 12/14/2022 12:00 AM

Most stores find it difficult to showcase the right products on shelves and to build an engaging in-store experience to drive customer attention to the store. Planograms aid retailers in shelf planning and execution to help shoppers better visualize products on shelves. This helps retailers display products on shelves and organize stores to drive sales.

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Nexgen Marketing posted on 12/07/2022 12:00 AM

Data-driven planogram needs to be reviewed or updated frequently in order to be successful in retail. Planograms help in-store staff in shelf planning, choosing specific products to display on shelves, and even updating the shelf to increase sales.

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Nexgen Marketing posted on 11/30/2022 12:00 AM

In retail marketing, visual merchandising planogram has an undeniable role in bringing people into your store – in other words, sales. Planograms help retailers plan and execute their store shelves to drive customer attention and boost sales.

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Nexgen Marketing posted on 11/24/2022 12:00 AM

Retail sales volume will skyrocket over the Black Friday weekend. Retail managers have numerous options for organizing the products they sell. They can sort them by size, type, and popularity, among other criteria. Planograms can be extremely useful when you have multiple retailers. When a shopper enters one of your stores, they will immediately recognize a product and a specific brand, providing them with a better experience.

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Nexgen Marketing posted on 11/23/2022 12:00 AM

Effective merchandising is about having a good product assortment on shelves and displaying such items to entice shoppers to buy. The shopping experience you offer to your shoppers can influence their attitude and perception of your store. A common criterion used to help identify the best-selling products and optimize categories that fit their needs by using planogram software.

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Nexgen Marketing posted on 11/16/2022 12:00 AM

The retail business has always been competitive, but the last few years have been more challenging than ever. Customer’s shopping habits have changed, and their expectations continue to increase. Planogram software has become essential for retail businesses to stay competitive in today's retail environment by utilizing shelf space to promote products and generate sales.

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Nexgen Marketing posted on 10/26/2022 12:00 AM

As a retailer, you already know, setting goals is crucial to the success of your retail store. It will be challenging to continuously scale your brand if you don't set targets to achieve your objectives. With the aid of planogram software, retailers can stand out from the competition with eye-catching product displays, creative store layouts, and successful product placement on shelves.

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Nexgen Marketing posted on 10/21/2022 12:00 AM

One critical component of the approach that is often forgotten is how the products are displayed on the shelves of a retail store. This is where planograms come in. A planogram is a schematic drawing used for thorough planning of how and where products should be placed in retail stores to maximize product visibility.

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Nexgen Marketing posted on 10/19/2022 12:00 AM

The face of retail is changing fast as shoppers demand better experiences and products. An essential component of this transition to enhance the retail experience is the use of technological tools like software for store and space planning. Planogram assist retailers in creating efficient store layouts and selecting the right products for the shelves. This impacts the customer's journey and encourages them to browse more aisles and prompts them to make a purchase.

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Nexgen Marketing posted on 10/12/2022 12:00 AM

The shopping experience you give to your shoppers can influence their attitude and perception of your store. . Planogram software identify products for the target segment and help understand how the customer encounters those products on the store shelves to encourage them to purchase.

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Nexgen Marketing posted on 10/05/2022 12:00 AM

Stockouts almost always make it to the “worst nightmare” lists of retailers, and for good reason. Not only do they lead to lost sales, but out-of-stock also results in reduced customer satisfaction and lower loyalty levels. Shoppers often feel let down when you don’t have what they are looking for, and the last thing you want is to disappoint customers. Although retailers have been creating and using planograms for many years, they are now turning to third-party planogram service providers, part

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Nexgen Marketing posted on 09/29/2022 12:00 AM

Why is it important to display products in an inspiring way at the storefront to attract people? No matter how much you optimize your retail store, or how much exposure you give to store layouts, all your focus as a retailer must be on attracting new customers and retaining the existing ones. That is because retailers never get a second chance to make a first impression on their customers. Planograms help retailers create aesthetically pleasing displays and other in-store elements to engage and

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Nexgen Marketing posted on 08/31/2022 12:00 AM

The global pandemic has caused major damage to the retail sector in the way they operate businesses and retain customers. Challenges such as lockdowns, supply chain issues, and shortages of products are just a few of the frustrations that shoppers and retailers have faced over the last two years. As a retailer, you must find ways to encourage shoppers to visit your store over others with the help of planogram software.

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Nexgen Marketing posted on 08/17/2022 12:00 AM

Today, sporting goods are considered one of the biggest global business markets in the world. A recent report shows that total sales of sports goods go up to $150 billion, and they will reach more in the upcoming years. So, if you have a sporting goods store idea, you must consider implementing a planogram first.

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Nexgen Marketing posted on 08/11/2022 12:00 AM

It is undeniably true that a planogram helps to maximize retail sales. This is because planograms help retailers improve their retail businesses and satisfy the needs of shoppers. But planograms are not limited to helping retailers alone. In fact, these strategies can also impact suppliers who want to showcase their products to retailers and guarantee higher purchase.

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Nexgen Marketing posted on 07/27/2022 12:00 AM

With the rapid changes in the retail landscape, it is important to plan the promotional activities of your store. Planogram is a great tool that helps plan product execution in retail stores. Planograms are visual merchandising tools, which help retailers in planning the right items to be placed on shelves with promotional activities going on.

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Nexgen Marketing posted on 06/29/2022 12:00 AM

Being strategic in every retail environment is one of the most important things to do in retail. If you want to please your shoppers and encourage them to purchase, there is a tactic for that. If you want to boost your sales and retail conversion rate, there is also a strategy for it. In short, you need to use multiple categories of tactics for the success of your retail store business. That is why planograms are the best.

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Nexgen Marketing posted on 06/15/2022 12:00 AM

Consistent product availability is the reason behind a positive shopping experience and earning loyal shoppers. . Planogram is the best space planning software to reallocate your shelves with the right number of products to avoid being out of stock and meet the needs of shoppers. If your store runs out of stock, it results in low product availability and affects your business by losing sales and impacts the shopping experience.

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Nexgen Marketing posted on 06/08/2022 12:00 AM

Running a multi-store retail business is no piece of cake, it requires proper planning so that all your stores bring profit. It includes managing sales, inventory, promotions, layout, and shoppers. So, how do you plan your store’s merchandising strategies for multiple stores effectively? The answer is simple – planogram software.

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Nexgen Marketing posted on 06/01/2022 12:00 AM

A well-merchandised display will help create a visual aesthetic in your store and make it easier to entice shoppers to certain elements in your space. For example, clothing and other retailers who sell accessories require a good merchandising display throughout their store. An accessory refers to anything which added to another product to make it attractive. It is not an essential product, but if you want to make your products look attractive in visual merchandising displays, then you need to w

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Nexgen Marketing posted on 04/20/2022 12:00 AM

Merchandising strategies continue to play a key role in your retail store’s success. Creating more profitable categories which include a new brand or fresh product line helps to create a buzz among the shoppers to boost impulse purchase opportunities. More importantly, these categories can make you stay relevant in the competitive industry.

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Nexgen Marketing posted on 04/13/2022 12:00 AM

Imagine, for example, that your customers are enjoying a new variety of noodles. The demand for these noodles suddenly grows high, and it doubles over a one-month period. Due to the lack of analysis, the noodles are kept on the bottom shelf of the store with a limited number of product facings. This, in turn, makes it difficult for other shoppers to find the product, resulting in huge sales loss. Taking advantage of these opportunities can be difficult, however, this is one area where planogram

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Nexgen Marketing posted on 04/06/2022 12:00 AM

It is a temporary store set up by a brand or an e-commerce business that helps in testing physical retail strategies by engaging with customers in a more in-depth way. Pop-up store’s’ duration depends on the retail purpose and goal of the business, which can be a few months. Pop-up stores can be well established with the help of planogram software.

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Nexgen Marketing posted on 03/30/2022 12:00 AM

Stocking the right products and merchandising them rightly on a shelf helps boost retail sales. Imagine, for example, that your customers are enjoying a new variety of plant-based patties. The demand for such items will increase over a period of time. Therefore, retailers need to stock such items and take full advantage of the sales potential of these items by considering the space allocation with data-driven planograms.

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Nexgen Marketing posted on 03/23/2022 12:00 AM

In the retail business, planogram is the first form of selling. Before a shopper enters a store, the window displays will sell the product. And once you convince them of your store layout, it will determine whether they need to stay or walk out. That is how important a planogram is. Planograms are the visual merchandising tools, which increase your brand’s visibility with better product planning and placement.

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Nexgen Marketing posted on 03/09/2022 12:00 AM

When brick-and-mortar stores moved to e-commerce, many retail strategies changed. But one traditional brick-and-mortar sales tactic used to increase retail conversion remained unchanged visual merchandising.

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Nexgen Marketing posted on 01/19/2022 12:00 AM

Having a systematic and organized store is a priority for retailers when it comes to enticing customers and getting them to come back for more. Therefore, organizing the store is the key to earning retail profitability, which is why a planogram expert is the best solution to create planograms in the most aesthetically pleasing way which saves time and money.

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Nexgen Marketing posted on 12/01/2021 12:00 AM

CDT is considered as the path to purchase, by considering factors such as product, store layout, location, brands and many other factors. Therefore, CDT can be used to boost customer loyalty with the help of a visual merchandising strategy. Planogram is considered as the visual merchandising tool, that helps shoppers to easily identify the type of products they are looking to purchase.

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Nexgen Marketing posted on 11/23/2021 12:00 AM

product range review is an important tool to maximize retail sales and improve profitability. It is the logical understanding of products in a retailer’s range per cluster. This helps to evaluate the performance of each product against the performance of the total range.

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Nexgen Marketing posted on 11/17/2021 12:00 AM

Category management is an assortment of items, that help customers find appropriate substitutes for each other. Products are categorized with the help of planogram software based on similarities in consumer preferences, target audience, seasonal or occasional and convenience categories to entice customers.

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Nexgen Marketing posted on 11/10/2021 12:00 AM

Category hierarchy helps retailers to organize the products on store shelves for sale. A well-thought-out category hierarchy can help customers choose the products of a certain category. With the help of a planogram, retail product hierarchies can group the products and improve sales.

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Nexgen Marketing posted on 11/03/2021 12:00 AM

Improving beverage sales is a great way to drive sales at your stores. Shelf placement can be done easily with the help of planogram software. It helps retailers with proper shelf planning and placement to improve beverage sales.

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Nexgen Marketing posted on 10/27/2021 12:00 AM

When remodeling your retail store, products can be strategically displayed to attract more customers with the help of planogram software. Planogram software allows utilizing your store’s space to it’s full potential and helps with proper product placement.

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Nexgen Marketing posted on 10/20/2021 12:00 AM

Retailers use window displays as a sales strategy to attract customers to visit a store. Every brick-and-mortar store should have creative and aesthetic window displays to increase foot traffic. A planogram is used to design and execute store displays to drive in-store sales.

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Nexgen Marketing posted on 10/13/2021 12:00 AM

Suppliers depend too much on retailers to get their products to customers, and retailers, in turn, depend on suppliers to sell goods that satisfy customer's needs. For that reason, retailers would want to know how a product would look like within a store. Planogram helps to visualize the products on shelves with proper assortment planning, category management and shelf space planning to improve store performance and maximize sales by enticing retailers.

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Nexgen Marketing posted on 10/06/2021 12:00 AM

Consumer insights provide a deep understanding of customer behavior when it comes to purchasing decisions, patterns of how and when they make specific purchases. Planogram helps retailers in proper planning and placement of products on retail shelves efficiently with sales data. Where, retailers can forecast consumer buying behavior, number of stocks to purchase to prevent stock outs, and products for various seasonal and festive occasions to entice customers.

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Nexgen Marketing posted on 09/29/2021 10:16 AM

Product bundling is a common sales strategy implemented by retailers across the world.Retailers can bundle products together as an upsell or cross-sell way. Upsells are used to persuade customers to upgrade the items in to a more expensive version. While cross-sells are for promoting customers to buy more products on impulse purchases. Therefore, products can be bundled together on shelves with the help of planogram software.

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Nexgen Marketing posted on 09/22/2021 05:16 PM

For a retail store, there are many ways to experience excess inventory. When that happens, it is important to find a way to resolve or reduce it from becoming dead stock. To avoid this, a planogram software would help figure out excess inventory causes, including low-demand items with fewer sales.

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Nexgen Marketing posted on 09/16/2021 05:48 PM

Stock replenishment is a vital part of retail sales, it ensures that the retail shelves are stocked with the right products at the right time with optimum quantity. Retailers can automate replenishment with the help of planogram software. Planogram would help figure out the over and under stock causes and improve customer experience by ensuring that products are more readily available on retail shelves.

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Nexgen Marketing posted on 09/08/2021 11:28 AM

Duty-free shops are now designed with custom fixtures to entice billions of travelers to make purchases before or after when they travel. That is why retailers decide to display products well organized with the right store fixtures with the help of a planogram software.

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Nexgen Marketing posted on 09/01/2021 12:06 PM

Airport retailing is considered an accessible and easy choice for travelers – where it offers a wide-ranging variety of merchandise. Retailers can increase foot traffic by making the right product picks and estimating the right amount of stock for each store shelf. Thus, proper assortment planning for airport retailing can be done with the help of planogram software.

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Nexgen Marketing posted on 08/26/2021 02:13 PM

Impulse buys are one of the proven tactics that all brick-and-mortar retailers implement in their retail stores to improve sales. That is why most retailers capitalize on impulse purchases in their stores with the help of planogram software. It helps to showcase seasonal and discount products on retail store and encourages impulse buying. 

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Nexgen Marketing posted on 08/18/2021 11:10 AM

Retail checkout counter is the space where retailer rings up customers into the store to encourage impulse buying. With the help of a planogram software, retailers can place products that customers may have forgotten, seasonal or discount products near the checkout counters. This immerses customers in visiting the retail stores next time.

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Nexgen Marketing posted on 08/11/2021 10:52 AM

Visual merchandising helps retailers in placing hot spots on frequently traveled routes of a store where displays are in direct sight to customers. This helps to get customer attention and impulse buying. Retailer can also decide the type of products, nature and category of products and number of items to be added in the hot spot with the help of a planogram software.

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Nexgen Marketing posted on 08/04/2021 11:17 AM

Planogram helps visually merchandising kid's apparel clothing with right window displays, store layout, shelf planning, category and inventory management. By designing the apparel store with bright colors, right shelf placement has the chance to improve store performance and maximize sales.

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Nexgen Marketing posted on 07/28/2021 12:02 PM

Changes in product packaging impacts the in-store shelf space availability with its height, depth, width and cause products to not fit on retail shelves. Product packaging changes can be analyzed with the help of a planogram software, to help retailers display products on in-store shelves properly.

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Nexgen Marketing posted on 07/22/2021 11:50 AM

A pet store merchandising needs to be designed with the right store layout design, product assortment and proper shelf execution for better store performance. It can be done better with the help of a planogram software to properly execute pet store shelves with right assortment planning.

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Nexgen Marketing posted on 07/14/2021 11:25 AM

Retail dead stock is an obsolete inventory that has not moved for the past few years and it is a barrier to the retail store. A planogram software can help figure out dead-stock causes, including low-demand items, seasonal products, defective stock and stock with low turnover.

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Nexgen Marketing posted on 07/07/2021 11:25 AM

In retail sector, retail display is used for promoting products, maximize sales and improve store performance. Most of the retailers prefer in-store displays like entryway, dump bins, free-standing, gondola and window displays for lasting customer impression to immerse them in visiting the retail stores. These displays, elevates visibility and accessibility of products, which makes customer to purchase it.

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Nexgen Marketing posted on 06/23/2021 11:12 AM

Planogram aids retailer to create specific store designs to organize retail stores systematically. Therefore, to drive customer traffic into the store, a planogram help retailer to distinct his store layout, product placement, space allocation, cross-merchandising and retail discount strategies from its competitors.

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Nexgen Marketing posted on 06/16/2021 10:48 AM

Apparel Merchandising improves branding with the help of visual displays. Planogram ensure shelf planning strategy to the apparel merchandising to lure customers. This help to surefire brand images with the store layout, shelf displays, color blocking, and shelf signage planogram features. 

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Nexgen Marketing posted on 06/09/2021 11:24 AM

The Planogram template is the detailed sketch of a retail shelf, which helps the retailer to plan their in-store shelves aesthetically. It attracts more customer traffic to the retail store and leverage more profit.

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Nexgen Marketing posted on 06/02/2021 01:36 PM

In the retail sector, planograms are used to improve the shopper's insight by proper product placement on the retail shelves. It helps in improving customer's shopping experiences.

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Nexgen Marketing posted on 05/26/2021 12:35 PM

Planogram approval flow is for ensuring in-store performance for proper placement of products on the shelf. It helps to minimize compliance and also ensures to maximize the retail store sales.

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Nexgen Marketing posted on 05/21/2021 11:26 AM

Label and signage are a great way to attract customer’s attention. Retails make use of planograms to creative for unique promotional labels for their products or brands, that aid increasing product visibility and sales.

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Nexgen Marketing posted on 05/12/2021 11:05 AM

Accurate and current shelf data can be of much value to retailers in analyzing their shelf performance and optimizing assortment range. Three reports that are beneficial to retailers include sales analysis report, space analysis report, and capacity analysis report.

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Nexgen Marketing posted on 04/29/2021 04:49 PM

In retail industry, in-store visibility is crucial to drive sales and maintain brand loyalty. In an era where customers are armed with information, it is important for retailers to use the right strategies to ensure that products have higher level of visibility.?Planograms are vital tools that help them optimize in-store visibility.

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Nexgen Marketing posted on 04/21/2021 06:35 PM

As retail space gets expensive day by day, merchandisers rely on space planning software like planograms to ensure optimum utilization of available space as well as to alleviate common store problems. With the right planning, retailers can not only achieve higher sales and profit, it also results in customer satisfaction and brand loyalty.

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Nexgen Marketing posted on 04/15/2021 01:58 PM

Traditional space planning solutions that rely on spreadsheets and PDFs force space planners to do menial, repetitive planogramming tasks to keep up with the demand while what they actually need is more time to concentrate on higher-level space planning strategy. New age cloud-based planograms provide an ideal solution to such issues. They let space planners plan, coordinate, communicate and automate all their space planning tasks in one place. Thus ultimately helping them to get the right produ

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Nexgen Marketing posted on 01/27/2021 06:08 PM

Ever since the beginning, planograms have been a crucial factor in retail sales strategy. However, compared to traditional planogramming approach, retailers are now moving towards automated planograms that help save time, cost and of course effort.

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Nexgen Marketing posted on 01/07/2021 05:05 PM

Planograms are visual merchandising tools that contain detailed drawings of the store layout. They help retailers in developing and executing store specific merchandising strategies. The goal of any planogram software is to make sure that the right product is available in the right location and time for increased product visibility and buy-ins. So, what is the role of planogram in increasing store staff efficiency? Read on to find out.

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Nexgen Marketing posted on 12/15/2020 05:17 PM

In simple words, consumer behavior refers to the process of understanding how customers behave while deciding to buy a product that satisfies their needs. There are a number of questions that a retailer focuses on, to understand customer’s buying patterns. By answering the above questions, retailers are in a better position to offer customers the right products at the right place and time. This is where planogram comes to play. Planograms are visual merchandising tools with diagrammatic represen

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Nexgen Marketing posted on 12/08/2020 05:33 PM

In simple words, Days Of Supply can be understood as the number of days a product is expected to last before it is restocked. It is often evaluated against a monthly or quarterly time frame. A proper understanding of movement of stock on shelves is crucial for retail success. Not only does it help in pleasing customers, it also helps retailers understand how many days the current stock will last based on sales data and customer demand. So, what can retailers do to ensure optimum levels of Days O

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Nexgen Marketing posted on 12/02/2020 07:10 PM

Today, consumers have more options and places to shop than ever. With increasing competition among bands, companies try to innovate and differentiate themselves by delivering consumer-oriented campaigns and experiences that prompt target audience to choose a particular store over others. Customer experience is defined as “the customer’s perceptions and related feelings caused by the one-off and cumulative effect of interactions with a supplier’s employees, systems, channels or products.” Prov

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Nexgen Marketing posted on 11/24/2020 09:12 PM

There is never a time where Nexgen POG team is not working on improving our software. Be it through enhanced features, new updates or fixing bugs, we strive to ensure a seamless planogramming experience for our users. Today, we are excited to announce enhancements to Nexgen POG, helping users improve the efficiency of their space planning efforts t while bridging a gap between customer needs and business goals. This includes a host of new features, to help users to improve their business perform

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Nexgen Marketing posted on 11/17/2020 08:15 PM

Retail space planning refers to the idea of designing a retail store layout that influences a customer’s shopping experience. Since a retailer’s prime objective is to drive sales and provide value to customers, they use a combination of aisle navigation and merchandise display techniques to create an ultimate shopping experience.

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Nexgen Marketing posted on 10/15/2020 07:57 PM

Planograms are visual merchandising tools. They provide diagrammatic representations of the store layout, showing retailers where specific products should be placed. For instance, when a retailer decides to place their best-selling products at an eye level, or when he places sugary candies or chocolates at bottom level, it may be the result of a planogram strategy. A well-designed and executed planogram is key to retail success. Although planograms were primarily created to assist retailers, it

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Nexgen Marketing posted on 09/24/2020 06:52 PM

The retail industry has seen tremendous growth over the last few decades. Rapid changes in customer demands combined with technological advancements have increased competition in the market. Today, retailers are optimizing every opportunity possible, to create value for customers. Considering the limited amount of store space available, retail space planning is fundamental to the success of any brick-and-mortar store. This realization has prompted many retail to choose planograms for successful

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Nexgen Marketing posted on 09/09/2020 08:38 PM

With an increasing trend favoring online sales compared to brick-and-mortar, marketing tactics have also changed vastly. However, planogram remains an ideal choice for both- a physical store or an online website.

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Nexgen Marketing posted on 06/04/2020 06:05 PM

As the COVID-19 crisis goes on spreading and affecting the daily lives and businesses of humanity, it is very clear that post this crisis the retail store businesses and the shopping behavior will also be affected. During this tough time, the retailer should come up with a plan so resilient that their sales do not have to suffer after this pandemic or in any other such crisis that hits the world in the future.

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Nexgen Marketing posted on 05/19/2020 06:23 PM

There are tools and methodologies that can be used in the merchandising of a store. An effective combination of these can be a significant sales booster for the retailers. Exercising Category management along with using planograms as a tool for easy product arrangement is one such effective combination. To enhance this combination even more, cross-merchandising can be incorporated as one of the protocols while planogramming.

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Nexgen Marketing posted on 10/25/2019 07:25 PM

Creation and usage of planograms are necessary to support visual merchandising efforts and thereby improve sales. Planograms are frequently used in the food and beverage industry. Using planograms will benefit pharmaceutical, cosmetics, wine & spirits, and retail industries also. Let us discuss how these industries will be benefited by using planograms.

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Nexgen Marketing posted on 08/30/2019 07:16 PM

 Some retailers may wonder why they should use a planogram software. There can be several barriers that force retailers to think this way. So, for a first-time user to select a planogram software certain factors should be considered.

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Nexgen Marketing posted on 08/16/2019 05:51 PM

The arrangement of products on a shelf is a major factor which leads to making customers more interactive and will improve store sales. It is because, when a customer enters a store the points of interaction are shelves. When shelf space successfully influences the customers then the purchase behavior can also be controlled. There are different formats available to display products.

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Nexgen Marketing posted on 07/16/2019 08:34 PM

Aim of a retailer is to maximize the goodwill and sales thereby increasing the profit of the retail outlet. Merchandising activities are activities done to achieve these goals. For a retail store, it includes all activities which promote the sales of the products including special offers, display and all techniques designed to influence consumers’ buying decisions. Merchandising is all about presenting products at the right time, at the right place, in the right quantity and at the right price t

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Nexgen Marketing posted on 07/11/2019 08:02 PM

Neuromarketing is the application of neuroscience to marketing. Neuromarketing is the application of neuroscience to marketing. Improve sales by optimizing planogram with the help of neuromarketing rules.Improve sales by optimizing planogram with the help of neuromarketing rules.

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Nexgen Marketing posted on 07/08/2019 06:54 PM

There are different ways to enhance visual merchandising by arranging the products in different ways. Different strategies to improve visual merchandising include horizontal merchandising, cross-merchandising, color-block merchandising, brand-block merchandising, etc.

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Nexgen Marketing posted on 07/04/2019 07:51 PM

In business, data enables you to make day-to-day decisions and long-term strategic plans. Important data reports used in decision making are sales report, space report, capacity analysis report.

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Nexgen Marketing posted on 06/28/2019 07:27 PM

Planogram is an essential tool for visual merchandising for a retail store to improve sales. The sales volume is directly dependent on the market responsiveness of the industry. Market responsiveness can be improved by editing existing planogram or creating new planograms in response to market trends. This make a fast response necessary to improve sales.

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Nexgen Marketing posted on 06/26/2019 10:16 PM

One of the basic requirements of effective planogram creation is good knowledge about your products. A better understanding of product attributes will always help the visual merchandiser’s efforts to be fruitful. When you know your products better you will be able to decide what will help to increase sales. 

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Nexgen Marketing posted on 06/24/2019 05:03 PM

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

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Nexgen Marketing posted on 06/19/2019 04:44 PM

Creating a planogram using a simple planogram software is quite easy for a planogram creator. Nexgen POG is an easy web-based planogram software with unlimited licensing and affordable pricing. Unlimited licensing helps marketing managers to easily create a zone or store specific planogram. Similarly, simple planogram edits and revisions can be easily done by front end marketing professionals.?Nexgen POG makes planogramming easy and available for everyone by providing an unlimited license for al

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Nexgen Marketing posted on 06/12/2019 02:25 PM

Planogram can be designed using a planogram software for different variety of shelf layouts. These layouts include gondolas, coolers, vending machines, pegboards, slat walls, etc. Looking for a planogram software that can make your planogramming fast and easier? Nexgen POG is not only the easiest solution, it can do much of the planogramming for you!

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Nexgen Marketing posted on 05/27/2019 07:53 PM

You may be wondering what is 'two planogram strategy'? In two planogram strategy, companies use two types of planogram software which works in tandem to serve two different purposes. A sophisticated planogram software for category specialist and a simple planogram software for the second level of planogram users in the organization. 

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Nexgen Marketing posted on 05/18/2019 04:30 PM

Planogram software is a must tool to improve sales in the retail industry. As we all know there are application-based planogram software as well as cloud-based planogram software. But, which one do you prefer?  

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Nexgen Marketing posted on 05/11/2019 01:07 PM

Planogram compliance include practices like periodically updating the planogram according to the changing data related to the market trends. Compliance is made possible by making sure that the shelf space is exactly following the planogram.

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Nexgen Marketing posted on 04/13/2019 03:56 PM

With technology development, innovation in the field of artificial intelligence (AI) and the internet of things (IOT), large data capture, transfer as well as analysis became handy. Implementation of these technologies into the retail sector will lead to sales growth. By using AI, we can set up smart shelves based on image recognition. And IOT helps to link manufacturing, warehousing, and retail outlets to improve supply chain efficiency.

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Nexgen Marketing posted on 04/09/2019 08:40 PM

In FMCG, food and beverages industry, grabbing deals is by evoking the impulse buying behaviour of the customers. In the current market scenario, it is crucial to rearrange the planograms according to the local trends. The sales volume is directly dependent on the market responsiveness of the industry. Nexgen POG is the best solution for easy, unlimited licensed planogram designing.

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Nexgen Marketing posted on 01/22/2019 07:46 PM

The major purpose of a planogram is to maximize sales by ensuring that the most profitable products are given the right number of shelf facings and allocations. There are a lot of sophisticated planogramming solutions like JDA, Apollo etc in the market, which are too costly and complicated. These solutions are typically designed for power users like category managers and visual merchandisers and each user would have to get an individual license which would cost a lot.

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Nexgen Marketing posted on 09/26/2018 06:36 PM

Well planned and executed retail strategy and marketing is crucial for merchandising. Planogram is an essential tool in setting up optimized retail shelves, adhering to merchandising best practices. Following are some of the planogram troubles, to be watched out and fixed.

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Nexgen Marketing posted on 09/11/2018 07:09 PM

The popularity of cloud-based planograms has increased than ever before, because of its versatility. These are some of the cloud based planogram benefits.

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Nexgen Marketing posted on 08/20/2018 04:38 PM

Planogram is one of the most important category management tools used by retailers.Before implementing a planogram software to ensure compliance it is good to check and confirm the following characteristics.

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Nexgen Marketing posted on 08/01/2018 10:04 PM

Planogramming helps to increase sales. But it’s not just about increasing sales - there are also other reasons why small retailers are turning to planograms.

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Nexgen Marketing posted on 07/05/2018 08:24 PM

You might be thinking, what would a distributor do with a planogram, aren’t you? One of the biggest misconceptions about space planning is that retailers are the ones who gets benefitted from planograms and that distributors have nothing to do with planograms.

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Nexgen Marketing posted on 07/03/2018 08:29 PM

Creating a data-driven planogram has always been a time-consuming for space planners. With the rise of technology, planograms have easier by enabling automation.

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Nexgen Marketing posted on 06/27/2018 09:32 PM

Easy planogram tools like Nexgen POG allows you to set rules to build standard planograms. There are options to create and maintain merchandising guidelines or rules for creating standards for planograms

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Nexgen Marketing posted on 06/19/2018 02:09 PM

The majority of the retail markets, worldwide, especially in developing countries are dominated by unorganized markets. How can we improve organized markets?

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Nexgen Marketing posted on 06/14/2018 06:23 PM

Looking for a planogram software that can make your planogramming fast and easier? Nexgen POG is not only the easiest solution, it can do much of the planogramming for you!

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Nexgen Marketing posted on 06/12/2018 06:46 PM

We have been discussing about the different features and benefits of using Nexgen POG in many of our blogs. In this blog, we are sharing a few questions we have been asked and our answers to them.

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Tags: planogram, product library | View Count: (2410)
Nexgen Marketing posted on 05/28/2018 10:09 PM

In this blog, we are going to talk about the limitations excels and retail ppts have and how a more advanced easy planogram tool can help in filling those gaps.

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Nexgen Marketing posted on 05/21/2018 11:39 PM

Of course, excels and ppts are simple to use and affordable. But how efficient and error free are they? Take a look and experience the benefits of using the simple planogram, Nexgen POG.

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Tags: planogram, how to make planogram on excel | View Count: (9785)
Nexgen Marketing posted on 05/16/2018 07:04 PM

Many companies still rely on spreadsheets?and power points?for?creating and sharing planograms despite their limitations. What if your business grows beyond? Are you ready to reap when you get the opportunity to expand your business?

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Nexgen Marketing posted on 05/07/2018 06:55 PM

Here are 4 tips that you can use to build an effective space planning team.

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Nexgen Marketing posted on 04/25/2018 04:32 PM

Manufacturers rely heavily on field executives’ ability to work independently to ensure if their products are properly stocked in the store. Here's one method that help your field executives become more efficient.

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Nexgen Marketing posted on 04/18/2018 01:11 PM

Planogram is found to be the most effective tool in planning and building sales. Does your sales team use a planogram software for their selling strategy?

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Nexgen Marketing posted on 04/12/2018 01:27 PM

In the retail world, a product’s position on the shelf greatly affect its performance. A planogramming tool can help you ensure if you are managing your spaces to their full potential.

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Nexgen Marketing posted on 01/10/2018 07:29 PM

Are you someone, who knows well about product categories, sales and so many things in store but had not tried planogramming by yourself or may be, you depend on a category specialist for your planogramming? In this video we will be showing you how easy planogramming is for anyone who is not an expert.

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Tags: planogram builder, how to create planogram, planogram | View Count: (6012)
Nexgen Marketing posted on 11/03/2017 04:34 PM

Planograms are used to effectively manage retail shelf spaces which in turn makes products more appealing to shoppers. Implementing planograms leads to increased sales. Planogram can be simple or complex depending on the size of the business.

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Nexgen Marketing posted on 10/31/2017 08:59 PM

Planogram software has been viewed as an expensive option that is meant for only big businesses and retailers. But this is not the case!

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Nexgen Marketing posted on 09/25/2017 09:00 PM

Often confused with the usage and features planograms offer, many don’t understand the role that planograms have in turning a product into dollars! What if everyone in your organisation can help you with planogramming? This is where a planogram strategy?using more than two planograms works!

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Nexgen Marketing posted on 09/22/2017 06:30 PM

There are many misconceptions regarding the actual purpose and function of a planogram. Often confused with the usage and features planograms offer, many don’t understand the role that planograms have to turn a product to dollars! Let’s go into the details.

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How to read a planogram?

Jun 24, 2019   |   67831

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   36147

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   24372

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.