Nexgen Marketing posted on 04/26/2023 12:00 AM

Planning out how to use your retail space well is not an easy task. From determining which items go where, customer likes and dislikes, the number of facings, and the types of displays, you need to plan out every little thing in detail. Planograms are the most effective tool that helps you plan out the maximum amount of shelf space more efficiently.

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Nexgen Marketing posted on 04/19/2023 12:00 AM

In most retail stores, shelf positioning is considered a crucial process to drive sales. When implementing product placement or planning a strategic store layout, retailers must ensure planogram compliance to maximize sales and improve store performance.

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Nexgen Marketing posted on 04/12/2023 12:00 AM

Dollar stores have become increasingly popular over the years and are now a fixture in many communities, offering affordable options to people who may not have access to more expensive stores. Planograms create an organized and optimized store layout, boosts sales and improves the customer experience.

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Nexgen Marketing posted on 04/05/2023 12:00 AM

Merchandising products in drugstores using planograms can help optimize store layout and increase sales. Planograms help drugstore place products accurately on shelves. This helps retailers determine how to arrange products in a category by subcategory, and then each SKU within the allotted shelf space.

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How to read a planogram?

Jun 24, 2019   |   67276

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   35660

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   24155

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.