Nexgen Marketing posted on 07/26/2023 12:00 AM

In the quest for a greener and more sustainable future, businesses across the globe are increasingly adopting eco-friendly practices and strategies. Planograms play a significant role in organizing and displaying products on store shelves, but they can also reduce waste and foster a greener shopping experience.

Read More

Nexgen Marketing posted on 07/19/2023 12:00 AM

When it comes to retail merchandising, product visibility is key to driving sales and attracting customers. Your store shelves play a crucial role in optimizing product visibility and creating an impactful shopping experience. Shelf planning solutions such as planograms can significantly enhance product visibility within a retail environment.

Read More

Nexgen Marketing posted on 07/12/2023 12:00 AM

Seasonality plays a significant role in planning the retail cycle. Planograms ensure that retailers have a merchandise assortment targeted at customer preferences. This significantly increases sales, provides brand distinctiveness, and develops loyalty as customers return year after year.

Read More

Nexgen Marketing posted on 07/05/2023 12:00 AM

Clearance sales are used as a retail strategy to get rid of excess inventory and appeal to price-conscious shoppers. Planograms help retailers to optimize their inventory, improve cash flow, and create space for new merchandise. This ensures retailers balance their inventory level, promotions, shelf space, and price to maintain sales.

Read More

Show More..

Popular Blogs


How to increase sales of soft drinks?

Apr 22, 2019   |   34719

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   23559

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.

How to read a planogram?

Jun 24, 2019   |   22913

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.