Nexgen Marketing posted on 09/26/2018 06:36 PM

Well planned and executed retail strategy and marketing is crucial for merchandising. Planogram is an essential tool in setting up optimized retail shelves, adhering to merchandising best practices. Following are some of the planogram troubles, to be watched out and fixed.

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Nexgen Marketing posted on 09/20/2018 06:17 PM

When your software and storage move to the cloud, it will sweep your business right along with it. Instead of being seen as alternative options, cloud applications are now accepted as the next logical step. Here’s why.

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Tags: managed IT, cloud solution, cloud application | View Count: (7041)
Nexgen Marketing posted on 09/19/2018 01:49 PM

You might have seen new or popular products displayed at the end of the aisles. Why are they there? There is a strategy behind anything that is displayed and sold at a grocery store.

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Nexgen Marketing posted on 09/13/2018 07:32 PM

Cloud services are an affordable way to provide IT services and offer great results for business owners, especially SMEs. You just have to check about following pros and cons before deciding that would work best for you!

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Nexgen Marketing posted on 09/11/2018 07:09 PM

The popularity of cloud-based planograms has increased than ever before, because of its versatility. These are some of the cloud based planogram benefits.

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Nexgen Marketing posted on 09/06/2018 07:48 PM

Whether you simply want to stop dealing with hardware and software decision, protect your data or need some device or software without purchasing, hire a managed IT service provider.

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Tags: IT Support, IT consulting, IT service for start ups | View Count: (2869)
Nexgen Marketing posted on 09/04/2018 08:39 PM

Managing the complexity of the wine and beer category and addressing the customer demand is a critical issue, faced by many who owns a similar business. If you are you in the beer and wine industry, then this blog is for you!

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How to increase sales of soft drinks?

Apr 22, 2019   |   32833

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

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Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.

How to read a planogram?

Jun 24, 2019   |   21162

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.