Nexgen Marketing posted on 07/10/2024 12:00 AM

In retail, every inch of shelf space matters. Effective shelf management can significantly impact a store's profitability, and this is where planograms come into play. Planograms, or shelf space planning, are schematic drawings or models that detail the placement of products on shelves.

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Nexgen Marketing posted on 06/26/2024 12:00 AM

In retail, the strategic arrangement of products can significantly impact the customer experience and sales. Planograms, visual diagrams that depict product placement on shelves, are essential tools for optimizing store layouts. Creating effective planograms can significantly boost your retail store's sales and enhance the overall shopping experience for your customers.

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Nexgen Marketing posted on 06/17/2024 12:00 AM

Successful retailers understand that retail merchandising is never based on intuition. Block template helps users create a planogram as a block template and use it on other planograms seamlessly.

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Nexgen Marketing posted on 06/12/2024 12:00 AM

In retail, technology is continually reshaping the way businesses operate and interact with customers. One such innovation is the advent of smart shelves integrated with planograms. This technological integration, with the help of a planogram allows retailers to maintain optimal inventory levels, streamline supply chains, and improve customer satisfaction.

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Nexgen Marketing posted on 06/05/2024 12:00 AM

AI has the potential to revolutionize the shopping experience, enhance operational efficiency, and drive higher sales. Planograms, the visual representations of a store's layout and product placement, play a crucial role in influencing shopping behavior and maximizing sales.

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Nexgen Marketing posted on 05/29/2024 12:00 AM

Dark stores have gained significant attention in recent years as online grocery shopping has surged, pushing retailers to streamline their order fulfillment processes. To optimize the operations of dark stores, many retailers are turning to planograms.

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Nexgen Marketing posted on 05/08/2024 12:00 AM

In retail, where first impressions matter most and customer loyalty is earned through seamless experiences, consistency is key. From optimizing shelf space to capitalizing on consumer insights, shelf planning software, such as planograms, serve as the cornerstone of a successful retail strategy, ensuring stores stand out in a crowded marketplace and leave an impression on shoppers.

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Nexgen Marketing posted on 05/01/2024 12:00 AM

In retail, every square inch of shelf space matters. Shelf planning solutions, such as planograms guide the placement of each item, ensuring a visually appealing and easy-to-navigate display that encourages customers to start their shopping journey on a positive note.

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Nexgen Marketing posted on 04/24/2024 12:00 AM

Expanding your retail business by opening a new store is an exciting prospect, but it requires careful planning and execution to ensure success. Planograms play a vital role in optimizing space, enhancing the shopping experience, and ultimately driving sales.

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Nexgen Marketing posted on 04/10/2024 12:00 AM

While the digital marketplace presents challenges, it also offers opportunities for brick-and-mortar stores to enhance their presence and attract customers. By strategically leveraging planogram strategies, traditional retailers can enhance their appeal to customers and drive sales.

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Nexgen Marketing posted on 04/03/2024 12:00 AM

In retail merchandising, creativity and innovation are key to capturing customer’s’ attention and driving sales. Pegboard displays, with their design and customizable layout, offer an opportunity for retailers to showcase products in an engaging and visually appealing manner with the help of planograms.

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Nexgen Marketing posted on 03/27/2024 12:00 AM

Gone are the days when simply stocking shelves with products was enough to entice shoppers. Now, retailers must create an environment that not only meets the expectations of the pre-informed shopper but exceeds them. A well-executed planogram can guide shoppers through the store seamlessly, enhance product visibility, and drive sales.

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Nexgen Marketing posted on 03/20/2024 12:00 AM

In retail, market shifts are not just inevitable; they are a constant reality. From changes in consumer behavior to economic fluctuations and technological advancements, retailers face a myriad of challenges that can impact their bottom line. By strategically organizing products using planograms based on factors such as popularity, seasonality, and profitability, retailers can maximize the efficiency of their retail space and enhance the overall shopping experience for customers.

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Nexgen Marketing posted on 03/13/2024 12:00 AM

Balancing standardization and local appeal approach in retail space is not merely about meeting local expectations, but also about curating an enticing global brand narrative that remains consistent while expressing its unique local flavor. Planograms serve as a strategic tool to organize and display products in a way that maximizes sales and enhances the overall shopping experience.

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Nexgen Marketing posted on 03/06/2024 12:00 AM

Captivating displays not only draw customers in, but also enhance their shopping experience. In retail stores, where every inch of space matters, planograms become an important tool to define their success. A well-executed planogram not only maximizes product visibility but also enhances the overall shopping experience for customers.

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Nexgen Marketing posted on 02/28/2024 12:00 AM

A B2B planogram, short for Business-to-Business planogram, is a visual representation of the arrangement of products on shelves or displays within retail spaces. It is a strategic shelf layout designed to maximize visibility, accessibility, and sales of products.

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Nexgen Marketing posted on 02/21/2024 12:00 AM

Planogramming, the art and science of arranging products on retail shelves to optimize sales and customer experience, has undergone a remarkable transformation over the years. What once began as ordinary sketches and manual adjustments has now evolved into sophisticated software solutions powered by advanced algorithms and data analytics.

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Nexgen Marketing posted on 02/14/2024 12:00 AM

In retail, the art and science of visual merchandising have long been key drivers of customer engagement and sales. How products are displayed and organized within a store can influence consumer behavior and perceptions.

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Nexgen Marketing posted on 02/07/2024 12:00 AM

In retail merchandising, planograms serve as the blueprint for organizing products within stores, aiming to enhance the customer experience and boost sales. A critical aspect of creating effective planograms lies in striking the right balance between assortment depth and breadth.

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Nexgen Marketing posted on 01/31/2024 12:00 AM

Winning back lost customers is a top priority for businesses looking to thrive. While various strategies exist to achieve this goal, one often overlooked yet highly effective approach involves optimizing your store using a planogram.

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Nexgen Marketing posted on 01/24/2024 12:00 AM

Creating an environment that resonates with a broad and varied audience is no longer a mere trend but a strategic necessity. In this pursuit, planograms have emerged as an important tool for fostering diversity and inclusivity within category displays.

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Nexgen Marketing posted on 01/17/2024 12:00 AM

Scrambled merchandising, also known as scrambled assortment, refers to a retail strategy where a retailer broadens its inventory by placing items unrelated to its prime product lines. The goal is to create an engaging shopping experience by surprising and enticing customers, encouraging exploration, and boosting sales with the help of planograms.

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Nexgen Marketing posted on 01/03/2024 12:00 AM

As we step into a new year, retailers are presented with a fresh canvas to innovate and elevate their strategies to maximize sales and enhance customer satisfaction. A well-crafted planogram not only enhances the in-store shopping experience but also contributes significantly to boosting sales by strategically placing products for maximum visibility and appeal.

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Nexgen Marketing posted on 12/28/2023 12:00 AM

Christmas is a magical time of the year, and retailers can enhance the joy of the season by creating Christmas-inspired planogram shelf displays that captivate shoppers and make their holiday shopping more delightful. Beyond mere displays, planograms become the architects of a joyful shopping experience during Christmas, turning every visit to the store into a memorable journey.

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Nexgen Marketing posted on 12/20/2023 12:00 AM

The first few seconds of a customer's entry into a store are crucial. This is when first impressions are formed, and planograms play a significant role in shaping these impressions. A well-designed planogram not only catches the customer's eye but also guides them through the store in a logical and aesthetically pleasing manner.

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Nexgen Marketing posted on 12/13/2023 12:00 AM

Creating emotional connections with customers can influence their purchase behavior. That is why physical stores have an advantage over online stores when it comes to connecting with shoppers using sensory strategies. At the forefront of this approach lies the art of planogramming – a visual merchandising technique that strategically organizes and displays products within a retail space.

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Nexgen Marketing posted on 12/06/2023 12:00 AM

Planogram category management takes this a step further by analyzing customer behavior, market trends, and sales data to optimize the arrangement of products within specific categories. The goal is to create an appealing and logical product layout that not only attracts shoppers but also maximizes sales opportunities.

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Nexgen Marketing posted on 11/29/2023 12:00 AM

Small businesses face numerous challenges in maintaining efficient and error-free merchandising operations. Managing merchandising effectively is crucial for success. Planogram services offer small businesses a powerful tool to optimize product placement and minimize merchandising errors.

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Nexgen Marketing posted on 11/15/2023 12:00 AM

Optimize shelf space with a well-designed planogram that emphasizes key holiday items, ensuring easy accessibility and encouraging impulse purchases. Enhance your Visual Merchandising planogram by strategically organizing Thanksgiving-themed products to guide customers seamlessly through a festive shopping experienc

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Nexgen Marketing posted on 10/25/2023 12:00 AM

The retail landscape is continually evolving, and as the digital age ushers in new ways to shop, it is crucial for brick-and-mortar stores to find innovative strategies to stay relevant and competitive. Planograms provide a blueprint for store managers and staff, guiding them on how to arrange merchandise to optimize sales, enhance customer experiences, and improve operational efficiency.

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Nexgen Marketing posted on 10/18/2023 12:00 AM

Maintaining franchise brand consistency is one of the most important things to get right to maximize your profitability. Planogram ensures optimizing the layout, placement, and organization of products on store shelves, display racks, and even in-store promotional areas.

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Nexgen Marketing posted on 10/11/2023 12:00 AM

The season of black cats, carved pumpkins, witches, spooky decors, and dark costumes is approaching. To make the most of this spooky season, retailers need to be aware of the latest trends and adopt effective shelf planning ideas with the help of planogram software to drive customer attention.

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Nexgen Marketing posted on 10/04/2023 12:00 AM

As a retailer, you know that first impressions matter in the retail business. Most stores are trying different methods, such as displaying outfits on mannequins or creating seasonal window displays, to promote their products with the help of shelf planning software such as planograms.

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Nexgen Marketing posted on 09/27/2023 12:00 AM

Product selection lies at the heart of successful retailing, and it is through data-driven assortment planning strategies that you can elevate your store's performance. Planograms play a pivotal role in ensuring that your store's shelf layout is optimized for sales and customer satisfaction.

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Nexgen Marketing posted on 09/20/2023 12:00 AM

In retail stores, every square foot and every product is important. Planograms help retailers design product shelves by putting their customer’s needs first, keeping their assortment focused and organized, and staying adaptable to changing market conditions to drive sales.

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Nexgen Marketing posted on 09/13/2023 12:00 AM

The art of retail merchandising goes beyond just stocking shelves with products. Planograms are visual merchandising tools that help retailers plan and execute store shelves effectively. With the help of planograms, retailers can design point of purchase displays to capture the attention of shoppers, promote specific products or brands, and encourage impulse purchases.

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Nexgen Marketing posted on 09/06/2023 12:00 AM

A planogram, often described as "POG," is a visual representation or diagram that outlines the precise placement and arrangement of products on store shelves or displays. Recent studies show that 80% of customers make impulse purchases when products are visually appealing on shelf layouts.

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Nexgen Marketing posted on 08/22/2023 12:00 AM

Every inch of space within a store is planned and curated to create an impactful shopping experience. Negative shelving involves intentionally leaving some shelves partially or completely empty within a retail space. Effective implementation of negative shelving through planograms requires a deep understanding of store layout, product placement, and shopper behavior.

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Nexgen Marketing posted on 08/16/2023 12:00 AM

Retailers used to rely mostly on their instincts to make decisions about shelf planning, inventory management, identifying which items would draw the attention of customers, and promotions. Planogram retail analytics involves the strategic arrangement of products within a retail space to maximize sales and optimize the customer experience.

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Nexgen Marketing posted on 08/09/2023 12:00 AM

Imagine walking into a store that is no longer just a place to shop, but a realm of imagination, a portal to new experiences, and a treasure trove of thematic wonders. Incorporating thematic displays with the help of planogram software into your retail strategy can transform your store into a captivating zone where customers do not just shop but embark on exciting journeys.

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Nexgen Marketing posted on 08/02/2023 12:00 AM

Macro space planning ensures a strategic approach to allocating and arranging products within a store's shelf space. Leveraging planogram software and staying flexible to changing market dynamics further enhances their ability to meet customer demands successfully.

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Nexgen Marketing posted on 07/26/2023 12:00 AM

In the quest for a greener and more sustainable future, businesses across the globe are increasingly adopting eco-friendly practices and strategies. Planograms play a significant role in organizing and displaying products on store shelves, but they can also reduce waste and foster a greener shopping experience.

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Nexgen Marketing posted on 07/19/2023 12:00 AM

When it comes to retail merchandising, product visibility is key to driving sales and attracting customers. Your store shelves play a crucial role in optimizing product visibility and creating an impactful shopping experience. Shelf planning solutions such as planograms can significantly enhance product visibility within a retail environment.

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Nexgen Marketing posted on 07/12/2023 12:00 AM

Seasonality plays a significant role in planning the retail cycle. Planograms ensure that retailers have a merchandise assortment targeted at customer preferences. This significantly increases sales, provides brand distinctiveness, and develops loyalty as customers return year after year.

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Nexgen Marketing posted on 07/05/2023 12:00 AM

Clearance sales are used as a retail strategy to get rid of excess inventory and appeal to price-conscious shoppers. Planograms help retailers to optimize their inventory, improve cash flow, and create space for new merchandise. This ensures retailers balance their inventory level, promotions, shelf space, and price to maintain sales.

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Nexgen Marketing posted on 06/28/2023 12:00 AM

Off-shelf displays help retailers showcase products in a visually appealing and attention-grabbing manner, often placed strategically at key locations within a store with the help of planograms. It maximizes product visibility, creates a memorable brand experience, and drives sales by capturing customer’s attention and influencing their purchasing decisions.

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Nexgen Marketing posted on 06/14/2023 12:00 AM

Understanding why people do not buy is one of the most essential things a retailer can do to boost conversion rates. Planograms can help achieve profitability by enhancing product engagement and effectively featuring new items to maximize in-store sales.

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Nexgen Marketing posted on 06/07/2023 12:00 AM

Shelf layout plays a key role in managing store flow and customer traffic. The placement of products on a shelf with the help of planograms can make shoppers more engaged in shopping and increase store revenue. This improves the in-store experience and your overall sales figures.

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Nexgen Marketing posted on 05/31/2023 12:00 AM

Product categories play a significant role in creating an attractive shopping experience that your shoppers will enjoy. Planogram experts create and design planograms for your stores to give shoppers a realistic vision of where each product category is located and how to make purchases.

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Nexgen Marketing posted on 05/24/2023 12:00 AM

Creating a visually striking and memorable in-store experience can help customers choose the right item and improve the shopping experience. Designing planograms for appliance and furniture involves the strategic placement of products to optimize sales and enhance the overall shopping experience.

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Nexgen Marketing posted on 05/17/2023 12:00 AM

Backorders in retail stores refer to the situation where a product is currently out-of-stock or unavailable and the store orders it. Planograms are an effective tool for retailers to manage backorder issues. By optimizing shelf space, prioritizing in-stock items, identifying inventory gaps, and streamlining the ordering process, retailers can ensure that they are meeting customer demands and maximizing sales opportunities.

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Nexgen Marketing posted on 05/10/2023 12:00 AM

Planograms help create a cluster and assortment optimized shelf space for each product. Prioritizing assortment planning using planograms can help retailers optimize product placement, reduce inventory costs, and enhance customer experience.

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Nexgen Marketing posted on 05/03/2023 12:00 AM

Most people often imagine that planograms are nothing more than just pictures which can be built without sales data. Planograms help retailers entice customers to make purchases and boost in-store sales.

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Nexgen Marketing posted on 04/26/2023 12:00 AM

Planning out how to use your retail space well is not an easy task. From determining which items go where, customer likes and dislikes, the number of facings, and the types of displays, you need to plan out every little thing in detail. Planograms are the most effective tool that helps you plan out the maximum amount of shelf space more efficiently.

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Nexgen Marketing posted on 04/19/2023 12:00 AM

In most retail stores, shelf positioning is considered a crucial process to drive sales. When implementing product placement or planning a strategic store layout, retailers must ensure planogram compliance to maximize sales and improve store performance.

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Nexgen Marketing posted on 04/12/2023 12:00 AM

Dollar stores have become increasingly popular over the years and are now a fixture in many communities, offering affordable options to people who may not have access to more expensive stores. Planograms create an organized and optimized store layout, boosts sales and improves the customer experience.

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Nexgen Marketing posted on 04/05/2023 12:00 AM

Merchandising products in drugstores using planograms can help optimize store layout and increase sales. Planograms help drugstore place products accurately on shelves. This helps retailers determine how to arrange products in a category by subcategory, and then each SKU within the allotted shelf space.

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Nexgen Marketing posted on 03/29/2023 12:00 AM

Finding ways to encourage customers to increase their retail spending goes a long way towards help you meet sales goals. Planograms are an effective tool for retailers to increase the chances of in-store spending by strategically placing products on shelves and creating a more organized store layout, which enhances the customer shopping experience.

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Nexgen Marketing posted on 03/15/2023 12:00 AM

Retail design has always been an essential part of retail store strategy. Planograms help retailers to set themselves apart from their competitors through shelf planning, product placement, or in-store design.

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Nexgen Marketing posted on 03/08/2023 12:00 AM

Most people use soft drinks for refreshment purposes. When it comes to soft drink merchandising, creating an eye-catching display with the help of visual merchandising planograms can attract shopper’s attention and encourage them to make a purchase.

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Nexgen Marketing posted on 03/01/2023 12:00 AM

Visual representation of store shelves with the help of planograms help retailers optimize the shelf space used by each product to maximize sales. This helps retailers provide well-organized, category-wise products to customers and satisfy their shopping needs.

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Nexgen Marketing posted on 02/22/2023 12:00 AM

Retailers across the world use visual merchandising solutions like planograms to plan the placement of items on retail shelves and keep the stores efficient. You can entice shoppers with proper shelf planning using planograms by rightly placing products on store shelves.

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Nexgen Marketing posted on 02/15/2023 12:00 AM

Planograms let you plan the placement of items on your retail shelf to maximize sales and customer satisfaction. It helps retailers create a visual representation of an ideal store layout to boost sales. This makes customers stay in stores for longer periods, increasing the likelihood of driving sales.

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Nexgen Marketing posted on 02/08/2023 12:00 AM

Most franchisors face the challenge of aligning their store layout design, shelf planning, and category management with the goals of their franchisees, who may be located half a globe away. Planograms will help you deliver creatively enticing in-store experiences to shoppers by designing and executing the right product displays.

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Nexgen Marketing posted on 02/01/2023 12:00 AM

Upselling will help offer your shoppers a more valuable and higher-priced version of the products they are looking for. Retailers can visually showcase customers the best models with the aid of visual merchandising planograms. Retailers can boost sales and revenue by carefully arranging products on planograms in a way that encourages shoppers to purchase multiple items at once.

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Nexgen Marketing posted on 01/25/2023 12:00 AM

In today’s retail, nearly 60% of customers expect shops to give experiences than just merchandise. Experiential retail is a marketing strategy where brick-and-mortar stores offer memorable shopping experiences beyond browsing or purchasing items. Such stores actively engage customers and entice them to visit the store by offering perks like in-store services or events or advanced visual merchandising solutions.

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Nexgen Marketing posted on 01/18/2023 12:00 AM

Most retailers share the goal of driving more customer traffic and continuing to bring customers back to their stores. Planograms assist retailers in effectively planning and executing store shelves. This aids retailers in achieving optimal product assortment, the right product selection, and accurate stock estimation for the shelves.

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Nexgen Marketing posted on 01/11/2023 12:00 AM

Merchandising is one of the fundamentals of sales success. And, when it comes to fashion retail, there is no exception. As a retailer, you must consider how each element influences a shopper’s decision to make a purchase. help retailers in designing and executing product displays to drive shopper’s attention and significantly increase sales. This will also determine your customer’s first impression when they see or explore your store.

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Nexgen Marketing posted on 01/04/2023 12:00 AM

A successful retail store depends on more than just a marketing plan or a product range to draw customers. Planograms will help you present products accurately by giving them the right facings and space they need to perform well on shelves. This helps retailers boost their sales and improves store performance.

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Nexgen Marketing posted on 12/29/2022 12:00 AM

A physical store is challenging to build compared to an online store. As a result, most retailers are implementing planograms for better shelf planning and execution of products to entice shoppers. Physical stores not only help shoppers get to see your products, they also provide a sense of trust among your customers since the service is available both online and offline.

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Nexgen Marketing posted on 12/07/2022 12:00 AM

Data-driven planogram needs to be reviewed or updated frequently in order to be successful in retail. Planograms help in-store staff in shelf planning, choosing specific products to display on shelves, and even updating the shelf to increase sales.

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Nexgen Marketing posted on 11/24/2022 12:00 AM

Retail sales volume will skyrocket over the Black Friday weekend. Retail managers have numerous options for organizing the products they sell. They can sort them by size, type, and popularity, among other criteria. Planograms can be extremely useful when you have multiple retailers. When a shopper enters one of your stores, they will immediately recognize a product and a specific brand, providing them with a better experience.

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Nexgen Marketing posted on 11/23/2022 12:00 AM

Effective merchandising is about having a good product assortment on shelves and displaying such items to entice shoppers to buy. The shopping experience you offer to your shoppers can influence their attitude and perception of your store. A common criterion used to help identify the best-selling products and optimize categories that fit their needs by using planogram software.

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Nexgen Marketing posted on 11/16/2022 12:00 AM

The retail business has always been competitive, but the last few years have been more challenging than ever. Customer’s shopping habits have changed, and their expectations continue to increase. Planogram software has become essential for retail businesses to stay competitive in today's retail environment by utilizing shelf space to promote products and generate sales.

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Nexgen Marketing posted on 11/09/2022 12:00 AM

As a retailer, it is your responsibility to optimize every bit of your merchandising environment to provide an enjoyable shopping experience for shoppers. Choosing the correct combination of visual displays and merchandise can help you stand out from the competition. Planograms assist retailers in implementing end caps on gondola shelves to properly display various items.

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Nexgen Marketing posted on 11/02/2022 12:00 AM

The challenge of increasing walk-ins is something that every retailer faces. Encouraging shoppers to venture inside your store for a closer look is crucial for every business. Planogram help merchants the ability to efficiently plan and implement shop shelves, which leads to additional opportunities to increase sales.

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Nexgen Marketing posted on 10/26/2022 12:00 AM

As a retailer, you already know, setting goals is crucial to the success of your retail store. It will be challenging to continuously scale your brand if you don't set targets to achieve your objectives. With the aid of planogram software, retailers can stand out from the competition with eye-catching product displays, creative store layouts, and successful product placement on shelves.

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Nexgen Marketing posted on 10/21/2022 12:00 AM

One critical component of the approach that is often forgotten is how the products are displayed on the shelves of a retail store. This is where planograms come in. A planogram is a schematic drawing used for thorough planning of how and where products should be placed in retail stores to maximize product visibility.

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Nexgen Marketing posted on 10/19/2022 12:00 AM

The face of retail is changing fast as shoppers demand better experiences and products. An essential component of this transition to enhance the retail experience is the use of technological tools like software for store and space planning. Planogram assist retailers in creating efficient store layouts and selecting the right products for the shelves. This impacts the customer's journey and encourages them to browse more aisles and prompts them to make a purchase.

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Nexgen Marketing posted on 10/12/2022 12:00 AM

The shopping experience you give to your shoppers can influence their attitude and perception of your store. . Planogram software identify products for the target segment and help understand how the customer encounters those products on the store shelves to encourage them to purchase.

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Nexgen Marketing posted on 10/06/2022 12:00 AM

Encouraging potential shoppers to visit your store for a closer look is a top priority for every department store. As a retailer, you need to use a well strategic plan to get people to walk through your store. While foot traffic is crucial, what do you do to make customers stay at the store? Well, with the help of planogram software, retailers can entice shoppers to make purchases. Planograms are visual merchandising tools, which help retailers plan and execute product shelves efficiently to boo

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Nexgen Marketing posted on 10/05/2022 12:00 AM

Stockouts almost always make it to the “worst nightmare” lists of retailers, and for good reason. Not only do they lead to lost sales, but out-of-stock also results in reduced customer satisfaction and lower loyalty levels. Shoppers often feel let down when you don’t have what they are looking for, and the last thing you want is to disappoint customers. Although retailers have been creating and using planograms for many years, they are now turning to third-party planogram service providers, part

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Nexgen Marketing posted on 09/29/2022 12:00 AM

Why is it important to display products in an inspiring way at the storefront to attract people? No matter how much you optimize your retail store, or how much exposure you give to store layouts, all your focus as a retailer must be on attracting new customers and retaining the existing ones. That is because retailers never get a second chance to make a first impression on their customers. Planograms help retailers create aesthetically pleasing displays and other in-store elements to engage and

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Nexgen Marketing posted on 09/15/2022 12:00 AM

Shoppers around the world are driven by the value of other things. About 70% of brand switching can be resolved with the help of visually appealing shelves. That is the reason why most shoppers implement planograms for their stores to entice shoppers of different natures. Planograms help retailers display various brands of merchandise on shelves to maximize sales.

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Nexgen Marketing posted on 09/07/2022 12:00 AM

Christmas in September has taken on a new meaning over the last few years. If you have a retail store, you know that the holiday season is one humongous deal to boost sales. As a retailer, you always find it challenging to determine exactly how much inventory you need to stock and spend on it. That is why planograms help retailers plan and execute store shelves effectively to entice shoppers to make purchases.

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Nexgen Marketing posted on 08/24/2022 12:00 AM

. Hybrid retailing combines brick-and-mortar stores with e-commerce selling. This offers shoppers a wide range of shopping options at their fingertips, which makes the shopping experience even more seamless. But how can retailers make this happen by visually appealing customers? Well, this is simple. With planograms, retailers can monitor the shelves to keep track of the availability of items and improve the customer’s level of satisfaction.

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Nexgen Marketing posted on 08/17/2022 12:00 AM

Today, sporting goods are considered one of the biggest global business markets in the world. A recent report shows that total sales of sports goods go up to $150 billion, and they will reach more in the upcoming years. So, if you have a sporting goods store idea, you must consider implementing a planogram first.

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Nexgen Marketing posted on 08/11/2022 12:00 AM

It is undeniably true that a planogram helps to maximize retail sales. This is because planograms help retailers improve their retail businesses and satisfy the needs of shoppers. But planograms are not limited to helping retailers alone. In fact, these strategies can also impact suppliers who want to showcase their products to retailers and guarantee higher purchase.

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Nexgen Marketing posted on 08/03/2022 12:00 AM

When retail inventory is large – the retailer needs to identify multiple types of product categories, including differentiating them into two distinct groups. It includes hardline and softline products. Planograms help retailers effectively plan and execute both hardline and softline products in their stores.

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Nexgen Marketing posted on 07/27/2022 12:00 AM

With the rapid changes in the retail landscape, it is important to plan the promotional activities of your store. Planogram is a great tool that helps plan product execution in retail stores. Planograms are visual merchandising tools, which help retailers in planning the right items to be placed on shelves with promotional activities going on.

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Nexgen Marketing posted on 07/20/2022 12:00 AM

In today’s retail world, it is difficult to maximize the store’s performance and look for every single detail of efficiency. Since they operate business on a low margin at first, they need to look for better ways to boost their revenue by 5% on average with planograms.

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Nexgen Marketing posted on 07/13/2022 12:00 AM

As a retailer, when you are interested in planning your store layout design, you cannot just jump in and design your store layout. Instead, you need to recognize the path which will help you finish the layout design. That includes strategic planogram software, which will benefit your retail sales. So, planograms are visual merchandising tools, which help you plan and execute your store shelves efficiently to entice customers.

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Nexgen Marketing posted on 07/06/2022 12:00 AM

How to boost a retail store’s sales successfully? This is a question that frequently comes to the retailer's mind who is planning to open a store. The success of your retail sales is driven by the visual aesthetic of your store – which includes planograms.

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Nexgen Marketing posted on 06/29/2022 12:00 AM

Being strategic in every retail environment is one of the most important things to do in retail. If you want to please your shoppers and encourage them to purchase, there is a tactic for that. If you want to boost your sales and retail conversion rate, there is also a strategy for it. In short, you need to use multiple categories of tactics for the success of your retail store business. That is why planograms are the best.

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Nexgen Marketing posted on 06/22/2022 12:00 AM

When your customers walk into a store and find the aisles are messy, they will stop visiting your store. Similarly, there may be situations where your store is stocked out of items that your customers need the most. This leads to losing your shoppers and sales. Well, you can fix this with the help of planograms.

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Nexgen Marketing posted on 06/15/2022 12:00 AM

Consistent product availability is the reason behind a positive shopping experience and earning loyal shoppers. . Planogram is the best space planning software to reallocate your shelves with the right number of products to avoid being out of stock and meet the needs of shoppers. If your store runs out of stock, it results in low product availability and affects your business by losing sales and impacts the shopping experience.

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Nexgen Marketing posted on 06/08/2022 12:00 AM

Running a multi-store retail business is no piece of cake, it requires proper planning so that all your stores bring profit. It includes managing sales, inventory, promotions, layout, and shoppers. So, how do you plan your store’s merchandising strategies for multiple stores effectively? The answer is simple – planogram software.

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Nexgen Marketing posted on 06/01/2022 12:00 AM

A well-merchandised display will help create a visual aesthetic in your store and make it easier to entice shoppers to certain elements in your space. For example, clothing and other retailers who sell accessories require a good merchandising display throughout their store. An accessory refers to anything which added to another product to make it attractive. It is not an essential product, but if you want to make your products look attractive in visual merchandising displays, then you need to w

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Nexgen Marketing posted on 05/25/2022 12:00 AM

When done right, new product placement can be a big toss for winning your shopper’s heart. And a big part of its success is product pricing. If you fix the price right and visually represent the item well on store shelves, it can drive sales and enhance your retail brand image. That is why you need to be strategic while choosing a pricing strategy like price skimming.

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Nexgen Marketing posted on 05/18/2022 12:00 AM

It refers to the length of time shoppers remain in your store by interacting with your products or brand. As they spend more time in your store, it encourages shoppers to spend more money on the products. It also provides valuable insights into the customer’s’ needs, and more importantly, it shows how they behave in your store. Considering that increasing the dwell time of your shoppers can result in huge sales, you need to efficiently place items on store shelves with planogram software.

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Nexgen Marketing posted on 05/11/2022 12:00 AM

It is no secret that today’s retail stores are more competitive than ever. In a study, it has been said that 20-40% of shoppers moved online during the pandemic’s peak. That is why managing or opening a store is not an easy task nowadays. It requires proper planning and execution to enhance the customer’s shopping experience. It can be done with planogram software.

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Nexgen Marketing posted on 05/04/2022 12:00 AM

When it comes to different types of retail shelving, the most important one is gondola shelving. Your shopper’s can find them in your stores and across other retail formats because of their highly functional features. But the question is, how will you maximize the store’s efficiency with gondola shelving? A recent report shows that a gondola shelf built using an efficient planogram causes 50% of the total sales of the store.

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Nexgen Marketing posted on 04/27/2022 12:00 AM

Category management is essential for managing the product categories to gain profitability. So, how does proper category management affect retail shopping experience? Well, this can be done with the help of well-built planogram software. Planograms are visual merchandising tools, which help retailers execute category-wise product placement effectively on store shelves.

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Nexgen Marketing posted on 04/20/2022 12:00 AM

Merchandising strategies continue to play a key role in your retail store’s success. Creating more profitable categories which include a new brand or fresh product line helps to create a buzz among the shoppers to boost impulse purchase opportunities. More importantly, these categories can make you stay relevant in the competitive industry.

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Nexgen Marketing posted on 04/13/2022 12:00 AM

Imagine, for example, that your customers are enjoying a new variety of noodles. The demand for these noodles suddenly grows high, and it doubles over a one-month period. Due to the lack of analysis, the noodles are kept on the bottom shelf of the store with a limited number of product facings. This, in turn, makes it difficult for other shoppers to find the product, resulting in huge sales loss. Taking advantage of these opportunities can be difficult, however, this is one area where planogram

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Nexgen Marketing posted on 04/06/2022 12:00 AM

It is a temporary store set up by a brand or an e-commerce business that helps in testing physical retail strategies by engaging with customers in a more in-depth way. Pop-up store’s’ duration depends on the retail purpose and goal of the business, which can be a few months. Pop-up stores can be well established with the help of planogram software.

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Nexgen Marketing posted on 03/16/2022 12:00 AM

Marketing your retail store and driving customers to the store is all well and good, but if people do not purchase much at all, it could result in great loss. That is why you need to think about maximizing retail sales, and part of doing it is boosting average transaction size.

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Nexgen Marketing posted on 02/28/2022 12:00 AM

Planograms help retailers to entice customers by placing the right products at the right locations.? There are different types of product display techniques used by supermarket store to attract customers. Check out the blog to know more.

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Nexgen Marketing posted on 02/16/2022 12:00 AM

Small businesses have been facing huge losses during the Covid-19 pandemic. About two-thirds of small businesses have closed in the universe since it began. However, brick-and-mortar stores have now started to think vice versa. The chance of a brick-and-mortar store opening is more than 50% a year in the U.S. and other countries. This renewed optimism for retail businesses leads to the perfect opportunity to start a brick-and-mortar store in 2022 with the help of planogram software.

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Nexgen Marketing posted on 02/09/2022 12:00 AM

Planogram is the best solution for any retailer from start to end to increase profit. But, due to the hit of Covid-19, it has become difficult for the retailers, especially the FMCG stores and categories, to sell the items effectively. As an FMCG retailer, you can overcome merchandising challenges with effective store clustering, assortment planning, planogram development, and store layout.

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Nexgen Marketing posted on 01/27/2022 12:00 AM

When trying to understand how to merchandise your retail store shelves to draw customer’s interest and increase sales – it is important to consider visual merchandising strategies. It defines the way of representing products on displays and shelves, the store layout, and even igniting the senses, which all contribute to offering a shopper experience while visiting your store.

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Nexgen Marketing posted on 01/19/2022 12:00 AM

Having a systematic and organized store is a priority for retailers when it comes to enticing customers and getting them to come back for more. Therefore, organizing the store is the key to earning retail profitability, which is why a planogram expert is the best solution to create planograms in the most aesthetically pleasing way which saves time and money.

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Nexgen Marketing posted on 01/12/2022 12:00 AM

While there are seasonal trends in retail sales – New Year, Christmas, Black Friday, Thanksgiving, Valentine’s Day – the weather can play a huge role in enticing customers. Therefore, many retailers execute their store shelves to influence consumer’s purchasing behavior with the help of planogram software.

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Nexgen Marketing posted on 01/05/2022 12:00 AM

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.

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Nexgen Marketing posted on 12/29/2021 12:00 AM

Visual merchandising trends are more important than ever. It helps retailers visually arrange store shelves to engage customers in their stores, or to display items to promote retail sales.

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Nexgen Marketing posted on 12/22/2021 12:00 AM

Assortment planning for seasonal events can be made with the help of visual merchandising strategies. Planograms are the visual merchandising tool, that helps retailers effectively place seasonal products on store shelves with the right amount of space between other products.

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Nexgen Marketing posted on 12/14/2021 12:00 AM

Stores that sell seasonal products like gift cards, Christmas decorations, Halloween costumes, and Easter sets earn more profit during the holiday seasons. The difference between peak-season and off-season sales can be reduced with the help of planogram software. Planogram is a visual merchandising tool, that helps retailers strategically plan and execute the store shelves even during the off-seasons.

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Nexgen Marketing posted on 12/08/2021 12:00 AM

Retailers need to use planogram software for their merchandising purposes to improve store sales. For the sake of the retail store’s functionality, Nexgen POG identifies the needs of your store, pinpoints what your customers want and regularly evaluates your store’s performance.

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Nexgen Marketing posted on 12/01/2021 12:00 AM

CDT is considered as the path to purchase, by considering factors such as product, store layout, location, brands and many other factors. Therefore, CDT can be used to boost customer loyalty with the help of a visual merchandising strategy. Planogram is considered as the visual merchandising tool, that helps shoppers to easily identify the type of products they are looking to purchase.

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Nexgen Marketing posted on 11/23/2021 12:00 AM

product range review is an important tool to maximize retail sales and improve profitability. It is the logical understanding of products in a retailer’s range per cluster. This helps to evaluate the performance of each product against the performance of the total range.

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Nexgen Marketing posted on 11/17/2021 12:00 AM

Category management is an assortment of items, that help customers find appropriate substitutes for each other. Products are categorized with the help of planogram software based on similarities in consumer preferences, target audience, seasonal or occasional and convenience categories to entice customers.

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Nexgen Marketing posted on 11/03/2021 12:00 AM

Improving beverage sales is a great way to drive sales at your stores. Shelf placement can be done easily with the help of planogram software. It helps retailers with proper shelf planning and placement to improve beverage sales.

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Nexgen Marketing posted on 10/27/2021 12:00 AM

When remodeling your retail store, products can be strategically displayed to attract more customers with the help of planogram software. Planogram software allows utilizing your store’s space to it’s full potential and helps with proper product placement.

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Nexgen Marketing posted on 10/20/2021 12:00 AM

Retailers use window displays as a sales strategy to attract customers to visit a store. Every brick-and-mortar store should have creative and aesthetic window displays to increase foot traffic. A planogram is used to design and execute store displays to drive in-store sales.

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Nexgen Marketing posted on 09/22/2021 05:16 PM

For a retail store, there are many ways to experience excess inventory. When that happens, it is important to find a way to resolve or reduce it from becoming dead stock. To avoid this, a planogram software would help figure out excess inventory causes, including low-demand items with fewer sales.

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Nexgen Marketing posted on 03/22/2021 03:14 PM

As brick-and-mortar retailers are struggling to cope with the shifting demand for online shopping, store space continues to get more expensive and yet grows in importance. Hence, it is imperative that retailers maximize the limited store space available and transfer their focus on optimizing all forms of space and fixture types irrespective of individual store configuration. Earlier retailers were deprived of functionalities that deliver a high level of optimization, often resulting in labor-int

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Nexgen Marketing posted on 11/24/2020 09:12 PM

There is never a time where Nexgen POG team is not working on improving our software. Be it through enhanced features, new updates or fixing bugs, we strive to ensure a seamless planogramming experience for our users. Today, we are excited to announce enhancements to Nexgen POG, helping users improve the efficiency of their space planning efforts t while bridging a gap between customer needs and business goals. This includes a host of new features, to help users to improve their business perform

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Nexgen Marketing posted on 10/15/2019 09:51 PM

For a beginner, an easy to use planogram software is more desirable. Selecting a planogram should be made with care. Nexgen POG is a no installation cloud-based planogram software that is easy to use. Nexgen POG can be accessed from anywhere by logging in using your username and password. No installation makes it faster and easier to start using the system in no time.  

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Nexgen Marketing posted on 08/30/2019 07:16 PM

 Some retailers may wonder why they should use a planogram software. There can be several barriers that force retailers to think this way. So, for a first-time user to select a planogram software certain factors should be considered.

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Nexgen Marketing posted on 08/22/2019 05:35 PM

Planogram compliance always come in handy when you are a retailer and need to keep shelves arranged in a proper manner. Planogram compliance is simply making sure the product’s arrangement in merchandising display is exactly same as in the planogram. Planograms are designed to ensure sales growth by implementing neuromarketing strategies. Any errors in implementing the planogram would result in disruption of the plan and could result in brand switching and low sales volume. This makes ensuring p

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Nexgen Marketing posted on 08/16/2019 05:51 PM

The arrangement of products on a shelf is a major factor which leads to making customers more interactive and will improve store sales. It is because, when a customer enters a store the points of interaction are shelves. When shelf space successfully influences the customers then the purchase behavior can also be controlled. There are different formats available to display products.

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Nexgen Marketing posted on 07/31/2019 08:23 PM

In an unorganized market, there will be many small retailers. There may be general stores, chemists, footwear shops, apparel shops, etc which are owned by individuals. Creating planograms will help in designing what the customers see in your store. Consider an unorganized retail market of FMCG products where the customer has a large variety of products from individual producers rather than manufacturing companies.On implementation, errors will destroy the purpose of the planogram itself. If com

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Nexgen Marketing posted on 07/16/2019 08:34 PM

Aim of a retailer is to maximize the goodwill and sales thereby increasing the profit of the retail outlet. Merchandising activities are activities done to achieve these goals. For a retail store, it includes all activities which promote the sales of the products including special offers, display and all techniques designed to influence consumers’ buying decisions. Merchandising is all about presenting products at the right time, at the right place, in the right quantity and at the right price t

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Nexgen Marketing posted on 07/11/2019 08:02 PM

Neuromarketing is the application of neuroscience to marketing. Neuromarketing is the application of neuroscience to marketing. Improve sales by optimizing planogram with the help of neuromarketing rules.Improve sales by optimizing planogram with the help of neuromarketing rules.

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Nexgen Marketing posted on 07/08/2019 06:54 PM

There are different ways to enhance visual merchandising by arranging the products in different ways. Different strategies to improve visual merchandising include horizontal merchandising, cross-merchandising, color-block merchandising, brand-block merchandising, etc.

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Nexgen Marketing posted on 07/04/2019 07:51 PM

In business, data enables you to make day-to-day decisions and long-term strategic plans. Important data reports used in decision making are sales report, space report, capacity analysis report.

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Nexgen Marketing posted on 06/28/2019 07:27 PM

Planogram is an essential tool for visual merchandising for a retail store to improve sales. The sales volume is directly dependent on the market responsiveness of the industry. Market responsiveness can be improved by editing existing planogram or creating new planograms in response to market trends. This make a fast response necessary to improve sales.

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Nexgen Marketing posted on 06/26/2019 10:16 PM

One of the basic requirements of effective planogram creation is good knowledge about your products. A better understanding of product attributes will always help the visual merchandiser’s efforts to be fruitful. When you know your products better you will be able to decide what will help to increase sales. 

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Nexgen Marketing posted on 06/24/2019 05:03 PM

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

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Nexgen Marketing posted on 06/12/2019 02:25 PM

Planogram can be designed using a planogram software for different variety of shelf layouts. These layouts include gondolas, coolers, vending machines, pegboards, slat walls, etc. Looking for a planogram software that can make your planogramming fast and easier? Nexgen POG is not only the easiest solution, it can do much of the planogramming for you!

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Nexgen Marketing posted on 05/18/2019 04:30 PM

Planogram software is a must tool to improve sales in the retail industry. As we all know there are application-based planogram software as well as cloud-based planogram software. But, which one do you prefer?  

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Nexgen Marketing posted on 04/09/2019 08:40 PM

In FMCG, food and beverages industry, grabbing deals is by evoking the impulse buying behaviour of the customers. In the current market scenario, it is crucial to rearrange the planograms according to the local trends. The sales volume is directly dependent on the market responsiveness of the industry. Nexgen POG is the best solution for easy, unlimited licensed planogram designing.

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Nexgen Marketing posted on 01/22/2019 07:46 PM

The major purpose of a planogram is to maximize sales by ensuring that the most profitable products are given the right number of shelf facings and allocations. There are a lot of sophisticated planogramming solutions like JDA, Apollo etc in the market, which are too costly and complicated. These solutions are typically designed for power users like category managers and visual merchandisers and each user would have to get an individual license which would cost a lot.

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Nexgen Marketing posted on 06/05/2018 01:44 PM

Nexgen has been approached by many companies who have been using Apollo, JDA and Spaceman for planogramming but could not make the most out of those software. These companies were looking for alternate planogramming solutions which are much more user friendly and less complex.

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Nexgen Marketing posted on 05/16/2018 07:04 PM

Many companies still rely on spreadsheets?and power points?for?creating and sharing planograms despite their limitations. What if your business grows beyond? Are you ready to reap when you get the opportunity to expand your business?

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Nexgen Marketing posted on 03/23/2018 01:57 PM

Organizations with a defined space planning process are more likely to meet and exceed revenue targets. For this, key account managers strive to enable value creation in the organisation through the effective use of digital tools and processes.

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Nexgen Marketing posted on 11/03/2017 04:34 PM

Planograms are used to effectively manage retail shelf spaces which in turn makes products more appealing to shoppers. Implementing planograms leads to increased sales. Planogram can be simple or complex depending on the size of the business.

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Nexgen Marketing posted on 09/22/2017 06:30 PM

There are many misconceptions regarding the actual purpose and function of a planogram. Often confused with the usage and features planograms offer, many don’t understand the role that planograms have to turn a product to dollars! Let’s go into the details.

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How to increase sales of soft drinks?

Apr 22, 2019   |   34719

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   23559

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.

How to read a planogram?

Jun 24, 2019   |   22913

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.