Nexgen Marketing posted on 08/06/2025 12:00 AM

Struggling with customer drop-off in your store? Discover 5 common layout mistakes and how planograms can fix them to boost sales and satisfaction.

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Nexgen Marketing posted on 07/16/2025 12:00 AM

Discover how planograms transform everyday shopping experiences—from guiding customers effortlessly through the store to boosting sales with strategic product placement. Learn how tools like Nexgen POG help retailers design optimized, visually appealing, and high-performing retail spaces.

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How to read a planogram?

Jun 24, 2019   |   69711

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   38140

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   25669

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.