Nexgen Marketing posted on 09/27/2023 12:00 AM

Product selection lies at the heart of successful retailing, and it is through data-driven assortment planning strategies that you can elevate your store's performance. Planograms play a pivotal role in ensuring that your store's shelf layout is optimized for sales and customer satisfaction.

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Nexgen Marketing posted on 09/20/2023 12:00 AM

In retail stores, every square foot and every product is important. Planograms help retailers design product shelves by putting their customer’s needs first, keeping their assortment focused and organized, and staying adaptable to changing market conditions to drive sales.

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Nexgen Marketing posted on 09/13/2023 12:00 AM

The art of retail merchandising goes beyond just stocking shelves with products. Planograms are visual merchandising tools that help retailers plan and execute store shelves effectively. With the help of planograms, retailers can design point of purchase displays to capture the attention of shoppers, promote specific products or brands, and encourage impulse purchases.

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Nexgen Marketing posted on 08/22/2023 12:00 AM

Every inch of space within a store is planned and curated to create an impactful shopping experience. Negative shelving involves intentionally leaving some shelves partially or completely empty within a retail space. Effective implementation of negative shelving through planograms requires a deep understanding of store layout, product placement, and shopper behavior.

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Nexgen Marketing posted on 08/16/2023 12:00 AM

Retailers used to rely mostly on their instincts to make decisions about shelf planning, inventory management, identifying which items would draw the attention of customers, and promotions. Planogram retail analytics involves the strategic arrangement of products within a retail space to maximize sales and optimize the customer experience.

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Nexgen Marketing posted on 08/09/2023 12:00 AM

Imagine walking into a store that is no longer just a place to shop, but a realm of imagination, a portal to new experiences, and a treasure trove of thematic wonders. Incorporating thematic displays with the help of planogram software into your retail strategy can transform your store into a captivating zone where customers do not just shop but embark on exciting journeys.

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Nexgen Marketing posted on 07/19/2023 12:00 AM

When it comes to retail merchandising, product visibility is key to driving sales and attracting customers. Your store shelves play a crucial role in optimizing product visibility and creating an impactful shopping experience. Shelf planning solutions such as planograms can significantly enhance product visibility within a retail environment.

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Nexgen Marketing posted on 07/05/2023 12:00 AM

Clearance sales are used as a retail strategy to get rid of excess inventory and appeal to price-conscious shoppers. Planograms help retailers to optimize their inventory, improve cash flow, and create space for new merchandise. This ensures retailers balance their inventory level, promotions, shelf space, and price to maintain sales.

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Nexgen Marketing posted on 03/15/2023 12:00 AM

Retail design has always been an essential part of retail store strategy. Planograms help retailers to set themselves apart from their competitors through shelf planning, product placement, or in-store design.

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Nexgen Marketing posted on 02/15/2023 12:00 AM

Planograms let you plan the placement of items on your retail shelf to maximize sales and customer satisfaction. It helps retailers create a visual representation of an ideal store layout to boost sales. This makes customers stay in stores for longer periods, increasing the likelihood of driving sales.

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Nexgen Marketing posted on 02/08/2023 12:00 AM

Most franchisors face the challenge of aligning their store layout design, shelf planning, and category management with the goals of their franchisees, who may be located half a globe away. Planograms will help you deliver creatively enticing in-store experiences to shoppers by designing and executing the right product displays.

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Nexgen Marketing posted on 02/01/2023 12:00 AM

Upselling will help offer your shoppers a more valuable and higher-priced version of the products they are looking for. Retailers can visually showcase customers the best models with the aid of visual merchandising planograms. Retailers can boost sales and revenue by carefully arranging products on planograms in a way that encourages shoppers to purchase multiple items at once.

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Nexgen Marketing posted on 01/25/2023 12:00 AM

In today’s retail, nearly 60% of customers expect shops to give experiences than just merchandise. Experiential retail is a marketing strategy where brick-and-mortar stores offer memorable shopping experiences beyond browsing or purchasing items. Such stores actively engage customers and entice them to visit the store by offering perks like in-store services or events or advanced visual merchandising solutions.

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Nexgen Marketing posted on 01/18/2023 12:00 AM

Most retailers share the goal of driving more customer traffic and continuing to bring customers back to their stores. Planograms assist retailers in effectively planning and executing store shelves. This aids retailers in achieving optimal product assortment, the right product selection, and accurate stock estimation for the shelves.

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Nexgen Marketing posted on 01/11/2023 12:00 AM

Merchandising is one of the fundamentals of sales success. And, when it comes to fashion retail, there is no exception. As a retailer, you must consider how each element influences a shopper’s decision to make a purchase. help retailers in designing and executing product displays to drive shopper’s attention and significantly increase sales. This will also determine your customer’s first impression when they see or explore your store.

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Nexgen Marketing posted on 01/04/2023 12:00 AM

A successful retail store depends on more than just a marketing plan or a product range to draw customers. Planograms will help you present products accurately by giving them the right facings and space they need to perform well on shelves. This helps retailers boost their sales and improves store performance.

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Nexgen Marketing posted on 12/29/2022 12:00 AM

A physical store is challenging to build compared to an online store. As a result, most retailers are implementing planograms for better shelf planning and execution of products to entice shoppers. Physical stores not only help shoppers get to see your products, they also provide a sense of trust among your customers since the service is available both online and offline.

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Nexgen Marketing posted on 12/14/2022 12:00 AM

Most stores find it difficult to showcase the right products on shelves and to build an engaging in-store experience to drive customer attention to the store. Planograms aid retailers in shelf planning and execution to help shoppers better visualize products on shelves. This helps retailers display products on shelves and organize stores to drive sales.

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Nexgen Marketing posted on 12/07/2022 12:00 AM

Data-driven planogram needs to be reviewed or updated frequently in order to be successful in retail. Planograms help in-store staff in shelf planning, choosing specific products to display on shelves, and even updating the shelf to increase sales.

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Nexgen Marketing posted on 06/15/2022 12:00 AM

Consistent product availability is the reason behind a positive shopping experience and earning loyal shoppers. . Planogram is the best space planning software to reallocate your shelves with the right number of products to avoid being out of stock and meet the needs of shoppers. If your store runs out of stock, it results in low product availability and affects your business by losing sales and impacts the shopping experience.

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Nexgen Marketing posted on 06/08/2022 12:00 AM

Running a multi-store retail business is no piece of cake, it requires proper planning so that all your stores bring profit. It includes managing sales, inventory, promotions, layout, and shoppers. So, how do you plan your store’s merchandising strategies for multiple stores effectively? The answer is simple – planogram software.

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