Nexgen Marketing posted on 11/24/2020 09:12 PM

There is never a time where Nexgen POG team is not working on improving our software. Be it through enhanced features, new updates or fixing bugs, we strive to ensure a seamless planogramming experience for our users. Today, we are excited to announce enhancements to Nexgen POG, helping users improve the efficiency of their space planning efforts t while bridging a gap between customer needs and business goals. This includes a host of new features, to help users to improve their business perform

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Nexgen Marketing posted on 10/15/2019 09:51 PM

For a beginner, an easy to use planogram software is more desirable. Selecting a planogram should be made with care. Nexgen POG is a no installation cloud-based planogram software that is easy to use. Nexgen POG can be accessed from anywhere by logging in using your username and password. No installation makes it faster and easier to start using the system in no time.  

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Nexgen Marketing posted on 08/30/2019 07:16 PM

 Some retailers may wonder why they should use a planogram software. There can be several barriers that force retailers to think this way. So, for a first-time user to select a planogram software certain factors should be considered.

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Nexgen Marketing posted on 05/06/2019 08:34 PM

As a person in the retail sector you should be aware of planograms.    If you are not, then planograms are visual charts or representations that denote the position where the product should be placed on the shelf in order to achieve maximum sales. With a planogram created according to strategies which help in increasing sales, customers can be visually persuaded to buy products. Also, the instore staff will be clear about what product should be placed where according to the plan by the manage

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Nexgen Marketing posted on 04/30/2019 05:39 PM

Sports indicate a word that denote passion, most of sports activities influence the emotions of the people. Other than for fun and passion sports also help to maintain fitness. Variety of products aiding in sports activities are available in the market. Is there any possibility of visual merchandising in the sporting goods industry?

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Nexgen Marketing posted on 04/22/2019 04:28 PM

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

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Nexgen Marketing posted on 09/26/2018 06:36 PM

Well planned and executed retail strategy and marketing is crucial for merchandising. Planogram is an essential tool in setting up optimized retail shelves, adhering to merchandising best practices. Following are some of the planogram troubles, to be watched out and fixed.

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Nexgen Marketing posted on 09/04/2018 08:39 PM

Managing the complexity of the wine and beer category and addressing the customer demand is a critical issue, faced by many who owns a similar business. If you are you in the beer and wine industry, then this blog is for you!

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Nexgen Marketing posted on 06/27/2018 09:32 PM

Easy planogram tools like Nexgen POG allows you to set rules to build standard planograms. There are options to create and maintain merchandising guidelines or rules for creating standards for planograms

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Nexgen Marketing posted on 06/21/2018 08:10 PM

Planograms have evolved over time and there are many powerful, yet affordable solutions available, allowing companies with smaller budgets also to start off with planogram.

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Nexgen Marketing posted on 09/25/2017 09:00 PM

Often confused with the usage and features planograms offer, many don’t understand the role that planograms have in turning a product into dollars! What if everyone in your organisation can help you with planogramming? This is where a planogram strategy?using more than two planograms works!

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How to increase sales of soft drinks?

Apr 22, 2019   |   18667

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

Why retail analytics is so crucial to planogramming?

Jun 25, 2018   |   12438

Without data, there’s no use of a planogram! Planogram analytics gives you insights on various aspects of shelf space planning.

How to read a planogram?

Jun 24, 2019   |   10688

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.