Nexgen Marketing posted on 11/22/2023 12:00 AM

As customers weave through the aisles, their journey is connected to the layout and arrangement of products on the shelves. Planograms emerge as a pivotal tool in this aspect, offering a strategic approach to positioning products to enhance aesthetic appeal and sales.

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Nexgen Marketing posted on 09/08/2021 11:28 AM

Duty-free shops are now designed with custom fixtures to entice billions of travelers to make purchases before or after when they travel. That is why retailers decide to display products well organized with the right store fixtures with the help of a planogram software.

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Nexgen Marketing posted on 08/26/2021 02:13 PM

Impulse buys are one of the proven tactics that all brick-and-mortar retailers implement in their retail stores to improve sales. That is why most retailers capitalize on impulse purchases in their stores with the help of planogram software. It helps to showcase seasonal and discount products on retail store and encourages impulse buying. 

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Nexgen Marketing posted on 08/18/2021 11:10 AM

Retail checkout counter is the space where retailer rings up customers into the store to encourage impulse buying. With the help of a planogram software, retailers can place products that customers may have forgotten, seasonal or discount products near the checkout counters. This immerses customers in visiting the retail stores next time.

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