Nexgen Marketing posted on 01/28/2026 12:00 AM

Planning shelves for personal care and wellness categories starts with grouping products by need states, such as skincare, haircare, hygiene, and wellness solutions to make navigation intuitive for shoppers. Use data-driven planograms to optimize shelf space, ensure proper facings, and adapt layouts based on seasonal trends and evolving consumer preferences.

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Nexgen Marketing posted on 01/21/2026 12:00 AM

Cross-merchandising matters more than ever in omnichannel retail because shoppers expect seamless, intuitive product discovery across physical and digital channels. By strategically placing complementary products together using planograms, retailers can increase basket size and reduce friction in the buying journey. When supported by data and planograms, cross-merchandising ensures consistent, high-impact experiences everywhere customers shop.

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Nexgen Marketing posted on 01/19/2026 12:00 AM

AI bridges the gap between planogram design and in-store execution by continuously monitoring shelves for compliance. Using shelf data and image analysis, AI identifies missing products, incorrect placements, and facing errors in real time. This enables faster corrections, consistent execution across stores, and shelves that accurately reflect planned layouts and drive better shopper experiences.

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Nexgen Marketing posted on 01/14/2026 12:00 AM

Planogram compliance measures how closely stores follow the approved shelf design, while execution reflects real-world implementation. The gap between the two often determines whether a strong retail strategy delivers results or leads to missed sales opportunities.

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Nexgen Marketing posted on 01/07/2026 12:00 AM

Start the New Year with strategic shelf planning that aligns your assortments with fresh shopper goals and evolving demand. Data-driven planograms help retailers reset layouts, spotlight high-intent products, and optimize space for faster decisions. When resolutions meet the right shelf strategy, every square foot turns into a revenue opportunity.

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How to read a planogram?

Jun 24, 2019   |   71337

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   40187

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   27181

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.