Nexgen Marketing posted on 06/11/2025 12:00 AM

This blog discusses the challenges faced by brick-and-mortar retailers in the digital age and how maximizing ROI has become critical to their survival and growth. Raed the blog to know how Nexgen POG solutions deliver measurable ROI for brick-and-mortar retailers.

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Nexgen Marketing posted on 06/04/2025 12:00 AM

This blog explores the growing importance of sustainability in retail, highlighting how it has transitioned from a trend to a business imperative.The blog outlines four key reasons why retailers must embrace sustainability to meet consumer expectations, stay competitive, and contribute positively to the planet.

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Nexgen Marketing posted on 05/28/2025 12:00 AM

This blog delves into how automation is revolutionizing retail shelf space management, transforming traditional static displays into intelligent, data-driven dynamic shelves. By leveraging automated planogram creation, real-time shelf adjustments, and customer behavior insights, retailers can optimize product placement, enhance customer experience, and boost sales — all with greater speed and accuracy.

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Nexgen Marketing posted on 05/21/2025 12:00 AM

Discover how planograms are evolving with cutting-edge technologies like AI, AR, real-time data, and IoT. This blog explores the future of product placement in retail and how innovative tools are transforming store layouts, enhancing customer experiences, and driving smarter merchandising strategies.

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Nexgen Marketing posted on 05/14/2025 12:00 AM

This blog explores how modern, data-driven planograms empower retailers to swiftly adapt their shelf planning in response to changing consumer trends, seasonal demands, and supply chain challenges. By leveraging real-time data and cloud-based solutions, retailers can ensure product visibility, optimize merchandising, and maintain consistency across multiple locations — all while staying agile in a dynamic market.

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How to read a planogram?

Jun 24, 2019   |   69245

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   37601

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   25235

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.