Nexgen Marketing posted on July 03, 2018

A planogram or the visual plan that represents the product positioning and space allocation on shelf, is not just a tool that space planners brag about. From ensuring stocks on the shelves to tempting the customers to choose products, it can help you maximise your sales. That is why planograms are so critical to any store’s performance.

With the rise of technology, planograms have become much more than this!

Creating a data-driven planogram has always been a time-consuming task. Planogram software makes it possible to automate your day-to-day space planning activities. Planogram automation is most helpful when creating planograms from scratch.

By automating the process of arranging products on the shelf according to a structure set according to the requirement, the task of space planners have become much easier. They can spend more time on other planogram related activities like analysing a planogram and fine-tuning it to perfection rather than manually creating it from the collected sales data.

If you want to arrange products according to a category, sub-category or a brand, it would take a few hours if you opt to do the planogramming manually. The best part of automated planograms is that it takes only two minutes, which includes setting up all of your merchandising rules applicable to the category and brands. That means you have a shelf packed with the right amount of facings without much errors in less time.

Repetitive tasks can be automated on every planogram and get the task completed even while the space planners are not at their computer or smart phone. Thus, a space planner can increase their productivity, at the same time, focus more time on doing planogram analytics.

We will be discussing more about planogram automation in the upcoming blogs. Follow our blog to stay tuned!


Show More..

Popular Blogs

Tags

How to increase sales of soft drinks?

Apr 22, 2019   |   17727

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

Why retail analytics is so crucial to planogramming?

Jun 25, 2018   |   11615

Without data, there’s no use of a planogram! Planogram analytics gives you insights on various aspects of shelf space planning.

How to read a planogram?

Jun 24, 2019   |   10336

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.