Nexgen Marketing posted on 05/27/2019 07:53 PM

You may be wondering what is 'two planogram strategy'? In two planogram strategy, companies use two types of planogram software which works in tandem to serve two different purposes. A sophisticated planogram software for category specialist and a simple planogram software for the second level of planogram users in the organization. 

Read More

Nexgen Marketing posted on 09/25/2017 09:00 PM

Often confused with the usage and features planograms offer, many don’t understand the role that planograms have in turning a product into dollars! What if everyone in your organisation can help you with planogramming? This is where a planogram strategy?using more than two planograms works!

Read More

Show More..

Popular Blogs

Tags

How to read a planogram?

Jun 24, 2019   |   67830

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   36146

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   24372

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.