Nexgen Blogs

Nov

Get the Big Picture of What Retailers Want from Visual Merchandising

Nexgen Marketing posted on 11/30/2022 12:00 AM

In retail marketing, visual merchandising planogram has an undeniable role in bringing people into your store – in other words, sales. Planograms help retailers plan and execute their store shelves to drive customer attention and boost sales.

Tags: visual merchandising planogram, planogram, planograms, cross-merchandising, signage, window displays, retail store, retail sales, sales data, planogramming | View Count: (376)

Nov

The 5 Biggest Mistakes Which can Doom Your Retail Business

Nexgen Marketing posted on 11/16/2022 12:00 AM

The retail business has always been competitive, but the last few years have been more challenging than ever. Customer’s shopping habits have changed, and their expectations continue to increase. Planogram software has become essential for retail businesses to stay competitive in today's retail environment by utilizing shelf space to promote products and generate sales.

Tags: planograms, planogram, planogram software, visual merchandising planogram, retail store, planogramming, cloud-based planogram, inventory management, assortment planning, store layout, cross-merchandising, retail data, window displays | View Count: (309)

Oct

6 Planogram Window Display Tips to Drive In-store Sales

Nexgen Marketing posted on 10/20/2021 12:00 AM

Retailers use window displays as a sales strategy to attract customers to visit a store. Every brick-and-mortar store should have creative and aesthetic window displays to increase foot traffic. A planogram is used to design and execute store displays to drive in-store sales.

Tags: planogram, visual merchandising, planogram software, planogram displays, window displays, shelf planning software, visual merchandise | View Count: (2344)

Popular Blogs

How to increase sales of soft drinks?

Apr 22, 2019 | 27627

Visual merchandising planogram

Increase sales of soft drinks

planogram for soft drinks

improve soft drinks sales

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to read a planogram?

Jun 24, 2019 | 17152

how to read a planogram

create a planogram

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.